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Zoyia Tanveer

University of Engineering & Technology Lahore (UET) - Institute of Business & Management

G.T. Road Lahore

Lahore, 54890

Pakistan

  • University of Engineering & Technology Lahore (UET) - Institute of Business & Management

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“  I am currently working on human behavior and different personality types.  ”

  • University of Engineering & Technology Lahore (UET) - Institute of Business & Management

Scholarly Papers (1)

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He Effect of Brand Equity on Customer Satisfaction: An Empirical Study Based on David Aaker's Brand Equity Model

The IUP Journal of Brand Management, Vol. XIII, No. 3, pp. 43-54, September 2016
Posted: 12 May 2017
Zoyia Tanveer and Rab Lodhi
University of Engineering & Technology Lahore (UET) - Institute of Business & Management and University of Engineering & Technology Lahore (UET) - Institute of Business & Management

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