Daniele Mathras

Northeastern University

Boston, MA 02115

United States

SCHOLARLY PAPERS

1

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384

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0

Scholarly Papers (1)

1.

The Effects of Religion on Consumer Behavior: A Conceptual Framework and Research Agenda

Journal of Consumer Psychology, April 2016
Number of pages: 49 Posted: 09 Jun 2016
Northeastern University, Arizona State University (ASU), Arizona State University (ASU) - Marketing Department and University of Virginia - McIntire School of Commerce
Downloads 384 (74,533)

Abstract:

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religion, beliefs, rituals, values, community, conceptual framework