Joy Lu

Carnegie Mellon University, Tepper School of Business

Assistant Professor of Marketing

5000 Forbes Avenue

Pittsburgh, PA 15213-3890

United States

  • Carnegie Mellon University, Tepper School of Business

SCHOLARLY PAPERS

5

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Top 41,374

in Total Papers Downloads

2,602

TOTAL CITATIONS

13

Scholarly Papers (5)

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1.

Good Explanation for Algorithmic Transparency

Number of pages: 31 Posted: 07 Jan 2020 Last Revised: 21 Oct 2020
Joy Lu, Dokyun Lee, Tae Wan Kim and David Danks
Carnegie Mellon University, Tepper School of Business, Boston University - Questrom School of Business, Carnegie Mellon University - David A. Tepper School of Business and University of California, San Diego
Downloads 1,419 (29,601)
Citation 11

Abstract:

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explainable AI, interpretable AI, lab experiments

2.

Social Network Design for Inducing Effort

Quantitative Marketing and Economics, forthcoming
Number of pages: 50 Posted: 09 Jun 2016 Last Revised: 18 May 2020
Pinar Yildirim, Yanhao 'Max' Wei, Christophe Van den Bulte and Joy Lu
University of Pennsylvania - The Wharton School, University of Southern California - Marshall School of Business, University of Pennsylvania - Marketing Department and Carnegie Mellon University, Tepper School of Business
Downloads 598 (97,107)

Abstract:

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social networks, social conformity, goals

3.

Planning to Binge: How Consumers Choose to Allocate Media Viewing Time

Number of pages: 51 Posted: 20 Dec 2019
Joy Lu, Uma Karmarkar and Vinod Venkatraman
Carnegie Mellon University, Tepper School of Business, affiliation not provided to SSRN and Temple University - Department of Marketing and Supply Chain Management
Downloads 274 (237,538)
Citation 1

Abstract:

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Experiential consumption, digital media, binge-watching

4.

Multiple Dimensions of Binging: The Hidden Costs and Benefits

Number of pages: 47 Posted: 15 Dec 2019
Joy Lu, Eric Bradlow and J. Wesley Hutchinson
Carnegie Mellon University, Tepper School of Business, University of Pennsylvania - Marketing Department and affiliation not provided to SSRN
Downloads 202 (319,999)

Abstract:

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5.

Information Search within a Webpage: Boundedly Rational Models of Eye Movements and Clicks

Number of pages: 57 Posted: 19 Jun 2020
Joy Lu and J. Wesley Hutchinson
Carnegie Mellon University, Tepper School of Business and affiliation not provided to SSRN
Downloads 109 (534,045)
Citation 1

Abstract:

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Eye-Tracking Data, Information Processing, Retailing, Bayesian Estimation