Promise Opute

GPROM Academic and Management Solutions

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Scholarly Papers (1)

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Consumer Protection in Sub-Saharan Africa: An Exploration of 'Big Tobacco' Marketing Practices

In: Gbadamosi, A. (Ed.) Handbook of Research on Consumerism and Buying Behavior in Developing Nations. IGI Global (2016)
Number of pages: 19 Posted: 11 Jul 2016 Last Revised: 18 Nov 2016
Nnamdi O. Madichie and Promise Opute
School of Business, Law and Social Sciences, University of Abertay, Dundee and GPROM Academic and Management Solutions
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Abstract:

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Big Tobacco, Consumer Protection, Sub-Saharan Africa