Martin Quinn

CATÓLICA-LISBON School of Business & Economics

Palma de Cima

Lisbon, Lisboa 1649-023

Portugal

SCHOLARLY PAPERS

4

DOWNLOADS

1,056

SSRN CITATIONS

2

CROSSREF CITATIONS

2

Scholarly Papers (4)

1.

Do You See What I See? Ad Viewability and the Economics of Online Advertising

Number of pages: 37 Posted: 20 Oct 2016 Last Revised: 01 Mar 2017
Telecom ParisTechTélécom Paris, Centre d’Étude des Supports de Publicité (Center for the Study of Advertising Media) and CATÓLICA-LISBON School of Business & Economics
Downloads 388 (107,760)
Citation 6

Abstract:

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2.

Content moderation and advertising in social media platforms

Number of pages: 52 Posted: 02 Apr 2020 Last Revised: 18 Nov 2021
Leonardo Madio and Martin Quinn
University of Padua - Department of Economics and Management and CATÓLICA-LISBON School of Business & Economics
Downloads 258 (167,322)

Abstract:

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Online advertising; Content Moderation; User-generated Content; Platforms; UGC.

3.

Advertising Viewability in Online Branding Campaigns

Number of pages: 15 Posted: 17 May 2017
Telecom ParisTechTélécom Paris, CATÓLICA-LISBON School of Business & Economics and Centre d’Étude des Supports de Publicité (Center for the Study of Advertising Media)
Downloads 216 (196,792)
Citation 1

Abstract:

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Online advertising, Ad viewability

4.

Payment Instruments, Financial Privacy and Online Purchases

Number of pages: 25 Posted: 09 Jul 2016 Last Revised: 30 Jun 2017
Telecom ParisTech, Telecom ParisTechTélécom Paris, CATÓLICA-LISBON School of Business & Economics and Télécom Paris
Downloads 194 (217,179)

Abstract:

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