Megan Hunter Antill

Stanford Graduate School of Business

655 Knight Way

Stanford, CA 94305-5015

United States

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Scholarly Papers (1)

1.

Guiding Consumers through Lemons and Peaches: A Dynamic Model of Search over Multiple Characteristics

Stanford University Graduate School of Business Research Paper No. 3669
Number of pages: 67 Posted: 18 May 2018 Last Revised: 10 Mar 2019
Pedro Gardete and Megan Hunter Antill
Stanford Graduate School of Business and Stanford Graduate School of Business
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Abstract:

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consumer search, information design, correlated attributes, knowledge gradient