Milena Tsvetkova

Sofia University St. Kliment Ohridski

Professor (Associate)

15, Tzar Osvoboditel Blvd.

Sofia, 1504

Bulgaria

SCHOLARLY PAPERS

35

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SSRN CITATIONS
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CROSSREF CITATIONS

6

Ideas:
“  Communication Theory of Reading  ”

Scholarly Papers (35)

1.

Управление на репутационни кризи (Reputational Crisis Management)

Reputational Crisis Management: Co-authors monograph. Ed. by Chavdar Hristov, Milena Tsvetkova. Sofia: Sofia University St. Kliment Ohridski, Faculty of Journalism and Mass Communication, 2017
Number of pages: 304 Posted: 04 May 2018
Sofia University St. Kliment Ohridski, Sofia University St. Kliment Ohridski, Sofia University St. Kliment Ohridski, Sofia University St. Kliment Ohridski, Sofia University St. Kliment Ohridski, Sofia University St. Kliment Ohridski, Sofia University St. Kliment Ohridski and Sofia University St. Kliment Ohridski
Downloads 196 (169,228)

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crisis communication, reputation, organizational reputation, reputational crises, crisis management, risk management, public relations, publicity, media and communication

2.

The Speed Reading is in Disrepute: Advantages of Slow Reading for the Information Equilibrium

European Journal of Contemporary Education 6 (2017), 3, pp. 593-603.
Number of pages: 31 Posted: 02 Oct 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 47 (433,180)

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studies of reading, psychology of reading, fast reading, information literacy, information disbalance, misinformation, media skills, slow media, librarian as filter

3.

Lies of the Reader: Disadvantages of the Sociological Research Methods for the Study of the Reading

European Journal of Contemporary Education, 2018, 7(1), pp. 190-213
Number of pages: 53 Posted: 19 Mar 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 46 (436,940)

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reading sociology, reading statistics, education statistics, research methodology, sociological methods, sociological propaganda, linguistic substitutions, truth and falsehood in surveys, response bias, crowd

4.

Reading of Empty Media

Proceedings of the Tenth International Conference on Eurasian scientific development. Vienna, Austria: East West Association for Advanced Studies and Higher Education, 2016, pp. 14-27
Number of pages: 14 Posted: 25 Oct 2016
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 40 (461,302)

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communication, empty media, empty book, reading of sillens, white space, media studies, design challenges

5.

Die Abhängigkeit Der Videospieler Vom Lesen – Ein Neuer Horizont Der Medienübergreifenden Transliteralität (Dependence of the Video Gamers on Reading – New Horizons for Media Transliteracy)

Actual problems of the humanities: Monograph. Ed. by L. Shlossman. Vienna, 2017, pp. 23-45. ISBN 978-3-903115-87-3
Number of pages: 32 Posted: 09 Feb 2020
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 30 (507,918)

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gaming, gamers, reading, readers, gamer behavior, computer gamе, video game, education, literacy, transliteracy, publishing, libraries

6.

Веселин Димитров: Биобиблиография (Veselin Dimitrov: A Personal Bibliography)

Veselin Dimitrov: A Personal Bibliography, 2004, ISBN 954-8194-62-7
Number of pages: 136 Posted: 02 Mar 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 28 (518,611)

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Veselin Dimitrov (1938–2009), Journalism, Radio broadcasting, Radio industry and trade, Mass media, University teachers, Bulgaria, Biography, Annotated Bibliographies, Bio-Bibliographies, Generalities & Reference, Information resources

7.

The Right to Read Behind Bars: Access to Books and Libraries in the Prisons in Bulgaria

Russian Journal of Sociology, 2016, Vol. 4, Is. 2, pp. 62-73
Number of pages: 25 Posted: 23 Jan 2017
Milena Tsvetkova and Sashka Andrekova
Sofia University St. Kliment Ohridski and Ministry of Finance, Bulgaria
Downloads 26 (529,957)

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right to read, prison reading, reader prisoner, access to books in prison, prison library, право на четене, четене в затвора, затворник читател, достъп до книги в затвора, библиотека в затвора

8.

Андрей Пантев: Биобиблиография (Andrej Pantev: A Personal Bibliography)

Andrej Pantev: A Personal Bibliography, 2004, ISBN 954-8194-64-3
Number of pages: 244 Posted: 02 Mar 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 25 (541,959)

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Andrej Pantev (1939– ), American history, Bulgarian history, Bulgarian Authors, University teachers, Biography, National Bibliography, Annotated Bibliographies, Subject Bibliographies, Generalities & Reference, Information resources

9.

Conflicts with the Reading and Their Decisions Through the Bibliopsychology

International Journal of Media and Information Literacy, 2016, Vol. 1, Is. 2, pp. 128–145
Number of pages: 54 Posted: 23 Jan 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 22 (554,410)

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bibliopsychology, psychology of the reader, psychology of the book, sociology of reading, Nicolas Roubakine, Nikolaj Aleksandrovič Rubakin

10.

Ерзац науката (The Ersatz Science)

Number of pages: 21 Posted: 24 Aug 2016
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 21 (560,689)

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Scientific Literacy, Ersatz Science, Pseudo-Scientific Publications, Quality Scientific Sources, Bad Publication Practices, Authorship Speculations, Citation Speculations

11.

Марко Семов: Биобиблиография (Marko Semov: A Personal Bibliography)

MARKO SEMOV BIO-BIBLIOGRAPHY, 2004, ISBN 954-8194-68-6
Number of pages: 395 Posted: 02 Mar 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 20 (567,005)

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Marko Semov (1939–2007), Sociology, National characteristics, Bulgarian history, Bulgarian literature, Authors, University teachers, Bulgaria, Biography, National Bibliography, Annotated Bibliographies, Subject Bibliographies, Generalities & Reference, Information resources

12.

The Shadows of Reading: Reasons for the Bad Results of Bulgarians in PISA Studies

European Journal of Contemporary Education, 2016, Vol. 17, Is. 3, pp. 368-377
Number of pages: 30 Posted: 23 Jan 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 19 (573,550)

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PISA, reading literacy, functional illiteracy, sociology of reading, psychology of reading, reading professionals

13.

Любен Атанасов: Биобиблиография (Ljuben Atanasov: Biobibliography)

Number of pages: 161 Posted: 02 Sep 2016
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 19 (573,550)

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Biobibliography, Ljuben Atanasov, Encyclopædia of aphorisms, library science, bibliography, book science

14.

Book-Centered Films – A Social Doping for the Reading

Media Education, 2017, Vol. 55, N4, pp. 126-147. ISSN 1994-4160
Number of pages: 22 Posted: 15 Nov 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 17 (586,408)

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studies of reading, film studies, transmedia, marketing, erratic readers, unmotivated readers, education in reading, policies of reading

15.

Compromise Duality between Mobile Reading and Stationary Reading: An Analysis of Culture of the Media Nomadism

Media Education. Journal of history, theory and practice of media education, 2018, Vol. 56, No. 1, pp. 159-167
Number of pages: 9 Posted: 20 Mar 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 16 (592,787)

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studies of reading, reading education, reading as communication, media skills, reader’s behavior, changes of reading, reading evolution, reading in the mobile era, culture of the nomadism

16.

Документ – книга – семантический веб: Вклад старой науки о документации (Document – Book – Semantic Web: Old Science Documentation's Contribution)

Scientific enquiry in the contemporary world: theoretical basiсs and innovative approach. 7th edition: research articles. San Francisco, California: B&M Publishing, 2016, pp. 115-128
Number of pages: 14 Posted: 25 Oct 2016
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 15 (599,472)

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documentation, information science, Mundaneum, semantic Web, Web 3.0, Paul Otlet, Tim Berners-Lee

17.

Бавно четене: нов тренд в информационната култура (Slow reading: A new trend in the information culture)

Библиотека = Library. St. St. Cyril and Methodius National Library. 2016, Vol. 23, №6, с. 298-313
Number of pages: 16 Posted: 25 Jan 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 14 (606,267)

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information culture, information literacy, media literacy, digital intelligence, speed-obsessed age, speed reading, slow reading, slow media, slow movement, time management

18.

Информационно осигуряване на научния проект (Provision of Information in Research Projects)

Number of pages: 26 Posted: 24 Aug 2016
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 14 (606,267)

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Research Project, Provision of Information, Algorithm for Searching Information, Quality Scientific Sources, Information Database, Source Filing, Bibliographic Description, BDS, ISO

19.

Кафедральный собор как кроссмедия (Cathedral as a Crossmedia)

Современное образование: актуальные вопросы, достижения и инновации. Под общ. ред. Г. Ю. Гуляева. Рец. Ал. Буров, Ирина Швец. Пенза: МЦНС Наука и просвещение, 2016, с. 149-162. ISBN 978-5-9909144-5-2
Number of pages: 14 Posted: 05 Feb 2020
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 12 (620,148)

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gothical cathedral, proto-television, proto-hypertext, crossmedia, visual communications, visual semiotics, visual reading, Fulcanelli, Heinrich Khunrath, Victor Hugo

20.

Reading as Communication Echo (Front Matter and References)

Saarbrücken, Germany: LAP Lambert Academic Publishing, 2017. 120 p. ISBN 978-620-2-07007-2
Number of pages: 14 Posted: 23 Jul 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 12 (620,148)

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publications management, Bookmetrix, Altmetric for Books, reading as feedback, library feedback, management of feedback, publishing philosophy concerning impact of book, book influence, maximizing the impacts, dissemination effect, accumulation of citations

21.

Дисплейное чтение и мобильный читатель: Закономерность цикличности (Display Reading and Mobile Reader: Regularity of the Cyclic Recurrence)

International Scientific Review, 2016, №16 (26), pp. 63-72
Number of pages: 8 Posted: 19 Oct 2016
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 12 (620,148)

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mobile reader, display reading, reading text on a mobile phone, walking and reading, driving and reading, mediamorphosis of reading, SWOT analysis

22.

The Revival of Long Reading: A New Multimodal Narrative Format

Postmodernism problems, 2018, Vol. 8, N2, pp. 246-275
Number of pages: 30 Posted: 22 Aug 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 10 (633,931)

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evolution of reading, communication studies, multimodal reading, multimodal publication, longread format, long text, longform essay, longform journalism, COST Action IS1404 E-READ

23.

The Stolen Book: Communication Significance Beyond the Criminal Act

Proceedings of the 4th year of Human And Social Sciences at the Common Conference. Eds. S. Brown, S. Larsen, K. Marrongelle, and M. Oehrtman. Volume 4, Issue 1. Zilina, Slovakia: EDIS – Publishing Institution of the University of Zilina, 2016, pp. 46–52. ISBN: 978-80-554-1270-2
Number of pages: 7 Posted: 23 Jan 2017
Milena Tsvetkova and Eleonora Kalvacheva
Sofia University St. Kliment Ohridski and Sofia University St. Kliment Ohridski - Faculty of Journalism and Mass Communication, Students
Downloads 10 (633,931)

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stolen book, "most stolen book" index, stealing book, theft of books, book thief, library theft, book as medium, feedback, reflexive model of communication, science of reading

24.

Scientific Reassessment of the Publishing Evolution: А Media-Archaeological Approach to Prospective Studies of Book as Medium

Media Education, 2019, Vol. 59, No. 1, pp. 143-158. e-ISSN 1994-4195, ISSN 1994-4160
Number of pages: 31 Posted: 28 Mar 2019
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 9 (641,020)

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media studies, media archaeology, media education, publishing, print culture, history of the book, history of printing, Johannes Gutenberg

25.

Антиманипулативна грамотност за четене на дигитални новини (Anti-Manipulative Literacy for Digital News Reading)

Media and Social Communications. University of National and World Economy. 2018, Vol. 36
Number of pages: 19 Posted: 12 Sep 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 8 (648,244)

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News Literacy, News Iliteracy, Information Literacy, Misinformation, Disinformation, Fake News, Online News, Anti-Manipulative Behavior, Bibliographic Intelligence, Libraries, European Commission, IFLA

26.

Да четеш с уши: Радиото като фактор в трансформациите на четенето (Reading with the Ears: Radio as a Factor in the Transformation of Reading)

Viva vox: Iubileen sbornik v chest na profesor Veselin Dimitrov. Sofia: UI “Sv. Kliment Ohridski“, 2008. ISBN 978-954-07-2708-0
Number of pages: 25 Posted: 14 Aug 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 8 (648,244)

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reading studies, media literacy, ear reading, audio reading, listening, audiobook, media evolution, evolution of reading, evolution of radio, mediamorfosis

27.

Цифровая и библиографическая интеллигентность: Точки пересечения и взаимозависимости (Digital and Bibliographic Intelligence: Intersection Points and Interdependencies)

European Research. IV International scientific conference. Penza, 2016, pp. 88-96
Number of pages: 13 Posted: 14 Aug 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 8 (648,244)

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digital intelligence, digital literacy, information literacy, bibliographical literacy, bibliographical intelligence

28.

Генезис и обреченность дигитальных книг (Genesis and foredoom of digital books)

European Researcher. Series A, Vol. 109, Is. 8, pp. 468-477, 2016
Number of pages: 22 Posted: 25 Jan 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 8 (648,244)

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Ebook, Digital Book, Book Publishing, E-Publishing, Reading, Future of Books, Book Science

29.

Анти-чтение или трансграмотность: Казусы 'немых' книг, книг для смотрения и картинных книг (Anti-Reading or Transliteracy: The Case of 'Silent' Books, Books for Watching and Picture-Books)

Humanities in the 21st century: scientific problems and searching for effective humanist technologies. 2nd edition: research articles. Science editor Rob Draut. San Francisco, USA: B&M Publishing, 2016, pp. 99-111. ISBN 978-1-941655-39-9
Number of pages: 13 Posted: 23 Jan 2017
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 7 (655,392)

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reading, reading of images, transliteracy, picture books, books for watching, “mute” books, silent books

30.

Cross-Disciplinary Higher Education Between Medialogy and Bibliology: Book Science As Degree Programme in Universities Worldwide

European Journal of Contemporary Education, 2019, 8(4), pp. 889-919
Number of pages: 49 Posted: 17 Jan 2020
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 6 (662,621)

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higher education, interdisciplinary teaching, media education, book studies, book as communication, correlation between book theory and mass communication theory

31.

How the Computer Vindicates the Culture of Reading

Nauka (Science), 2002, Vol. 12, N3, pp. 48–53
Number of pages: 17 Posted: 14 Aug 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 6 (662,621)

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new literacy studies, theories and models of reading, pyramid model, information literacy, reading literacy, media literacy, history of reading, history of writing, media evolution, mediamorfosis, evolution of reading

32.

Fear From the Readers

LiterNet. ISSN 1312-2282. 2010, Vol. 128, N7
Number of pages: 8 Posted: 14 Aug 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 6 (662,621)

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Reading Studies, Altered Reader, Right to Read, Copyright, Free Culture, Intellectual Freedom, Libraries, UNESCO, Bulgaria

33.

Библиотекарят – филтър срещу фалшивите новини (Librarian as a Filter Against Fake News)

BBIA online: The Journal of the Bulgarian Library and Information Association, 2018, Vol. 8, No 6, pp. 16-21
Number of pages: 18 Posted: 07 Mar 2019
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 4 (677,452)

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information literacy, bibliographic literacy, media literacy, reading literacy, reading skills, bibliographer, librarian, fake news, disinformation, misinformation, manipulation, anti-manipulation filter

34.

The Impact of the Book on Asymmetric Civilization

LiterNet. ISSN 1312-2282. 2006, Vol. 80, N7
Number of pages: 17 Posted: 14 Aug 2018
Milena Tsvetkova
Sofia University St. Kliment Ohridski
Downloads 4 (677,452)

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literacy, reading studies, book studies, asymmetry, asymmetric information, reading habits, social separation, class distinction, literary reading on paper and screen, impact of new media in reading culture

35.

Multidisciplinary Explanation of the Reading Voice as a Medium: Challenge to Family Media Literacy

Media Literacy and Academic Research, 2019, Vol. 2, No.1, pp. 72-88
Number of pages: 17 Posted: 20 May 2019
Milena Tsvetkova and Darina Pachova
Sofia University St. Kliment Ohridski and Sofia University St. Kliment Ohridski - Faculty of Journalism and Mass Communication
Downloads 3 (685,700)

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media studies, reading studies, media literacy, family literacy, reading as communication, reading aloud, pre-reading skills, early reading, home environment, library services to babies, Marshall McLuhan, Paul Zumthor, UNICEF, IFLA, PIRLS, PISA, American Academy of Pediatrics