Bo Yang

Renmin University of China

Room B906

Xianjin Building

Beijing, Beijing 100872

China

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Scholarly Papers (1)

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Motivating User-Generated Content with Performance Feedback: Evidence from Randomized Field Experiments

Management Science, forthcoming
Number of pages: 49 Posted: 25 May 2017 Last Revised: 02 Sep 2017
Arizona State University (ASU) - W.P. Carey School of Business, University of Minnesota - Twin Cities - Carlson School of Management, Arizona State University (ASU) - Department of Information Systems, Arizona State University (ASU) - W.P. Carey School of Business, Arizona State University (ASU), W.P. Carey School of Business, Department of Information Systems, Students, Xi'an Jiaotong University (XJTU) - School of Management, Capital University of Economics and Business and Renmin University of China
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Citation 2

Abstract:

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user generated content; randomized field experiment; gender; performance feedback; social value orientation theory