Ai Hisano

Harvard Business School

Harvard Business School

Soldiers Field Road

Morgan 270C

Boston, MA 02163

United States

SCHOLARLY PAPERS

3

DOWNLOADS

788

TOTAL CITATIONS

6

Scholarly Papers (3)

1.

Reinventing the American Wine Industry: Marketing Strategies and the Construction of Wine Culture

Harvard Business School General Management Unit Working Paper No. 17-099
Number of pages: 36 Posted: 11 May 2017
Ai Hisano
Harvard Business School
Downloads 433 (142,329)
Citation 4

Abstract:

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2.

Standardized Color in the Food Industry: The Co-Creation of the Food Coloring Business in the United States, 1870-1940

Harvard Business School General Management Unit Working Paper No. 17-037
Number of pages: 44 Posted: 01 Nov 2016 Last Revised: 15 Nov 2016
Ai Hisano
Harvard Business School
Downloads 178 (354,203)

Abstract:

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3.

Cellophane, the New Visuality, and the Creation of Self-Service Food Retailing

Harvard Business School General Management Unit Working Paper No. 17-106
Number of pages: 42 Posted: 25 May 2017
Ai Hisano
Harvard Business School
Downloads 177 (355,954)
Citation 2

Abstract:

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