Elke U. Weber

Princeton University

Woodrow Wilson School, Andlinger Center for Energy & Environment, and Department of Psychology

22 Chambers Street

Princeton, NJ 08544

United States

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Scholarly Papers (1)

1.

Translated Attributes as Choice Architecture: Aligning Objectives and Choices Through Decision Signposts

Management Science, Forthcoming, Columbia Business School Research Paper No. 17-30
Number of pages: 47 Posted: 23 Feb 2017
Technische Universität München, RMIT University, Columbia Business School - Marketing, Duke University - Fuqua School of Business and Princeton University
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Abstract:

framing, choice architecture, fuel economy label, translated attribute, decision signpost, nudge