Rakesh Mallipeddi

Tulane University

7 McAlister Drive

New Orleans, LA 70118

United States

SCHOLARLY PAPERS

3

DOWNLOADS
Rank 53,601

SSRN RANKINGS

Top 53,601

in Total Papers Downloads

776

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (3)

1.

A Framework for Analyzing Influencer Marketing in Social Networks: Selection and Scheduling of Influencers

Number of pages: 82 Posted: 18 Oct 2018 Last Revised: 23 Mar 2020
Tulane University, Temple University - Department of Marketing and Supply Chain Management, Texas A&M University and College of Business, University of Nebraska-Lincoln
Downloads 776 (32,822)
Citation 3

Abstract:

Loading...

Social Networks, Network Seeding, Influencer Marketing, Combinatorial Optimization, Scheduling

2.

How Much to Open, How Fast to Fix and Develop? Impacts of Openness on Software Development and Maintenance

Fox School of Business Research Paper
Posted: 25 Oct 2019
Rakesh Mallipeddi, Emre M Demirezen, Subodha Kumar and Ram D. Gopal
Tulane University, University of Florida - Information Systems and Operations Management, Temple University - Department of Marketing and Supply Chain Management and University of Connecticut - Department of Operations & Information Management

Abstract:

Loading...

software openness, defects, software development, optimal control theory, analytical modeling

3.

The Effects of Social Media Tone on Engagement: Evidence from Indian General Election 2014

Posted: 05 Jun 2017 Last Revised: 23 Mar 2020
Tulane University, University of South Carolina - Darla Moore School of Business, Temple University - Department of Marketing and Supply Chain Management and Indian Institute of Management (IIMB), Bangalore

Abstract:

Loading...

human brand generated content, social media analytics, engagement, tone of social media content