Rakesh Mallipeddi

Tulane University - A.B. Freeman School of Business

Assistant Professor

7 McAlister Drive

New Orleans, LA 70118

United States

SCHOLARLY PAPERS

5

DOWNLOADS
Rank 35,652

SSRN RANKINGS

Top 35,652

in Total Papers Downloads

1,621

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (5)

1.

A Framework for Analyzing Influencer Marketing in Social Networks: Selection and Scheduling of Influencers

Number of pages: 82 Posted: 18 Oct 2018 Last Revised: 24 Jul 2020
Tulane University - A.B. Freeman School of Business, Temple University - Department of Marketing and Supply Chain Management, Texas A&M University and College of Business, University of Nebraska-Lincoln
Downloads 1,553 (14,046)
Citation 3

Abstract:

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Social Networks, Network Seeding, Influencer Marketing, Combinatorial Optimization, Scheduling

2.

The Effects of Social Media Tone on Engagement: Evidence from Indian General Election 2014

Information Systems Research, Forthcoming
Number of pages: 52 Posted: 05 Jun 2017 Last Revised: 24 Jul 2020
Tulane University - A.B. Freeman School of Business, University of South Carolina - Darla Moore School of Business, Temple University - Department of Marketing and Supply Chain Management and Indian Institute of Management (IIMB), Bangalore
Downloads 68 (400,882)

Abstract:

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human brand generated content, social media analytics, engagement, tone of social media content

3.

The Role of Analytics in Local Governments: Unique Challenges and Emerging Research Opportunities

Posted: 01 Apr 2021
Tulane University - A.B. Freeman School of Business, affiliation not provided to SSRN, Freeman School of Business, Tulane University, affiliation not provided to SSRN and Tulane University - A.B. Freeman School of Business

Abstract:

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data analytics, local governments, data privacy, bureaucracy and political structure

4.

Data Analytics in Professional Sports

Posted: 01 Apr 2021
Tulane University - A.B. Freeman School of Business, Freeman School of Business, Tulane University, affiliation not provided to SSRN, Tulane University - A.B. Freeman School of Business and affiliation not provided to SSRN

Abstract:

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analytics-driven decision making, sports organizations, sports operations, business operations

5.

How Much to Open, How Fast to Fix and Develop? Impacts of Openness on Software Development and Maintenance

Fox School of Business Research Paper
Posted: 25 Oct 2019
Rakesh Mallipeddi, Emre M Demirezen, Subodha Kumar and Ram D. Gopal
Tulane University - A.B. Freeman School of Business, University of Florida - Information Systems and Operations Management, Temple University - Department of Marketing and Supply Chain Management and University of Connecticut - Department of Operations & Information Management

Abstract:

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software openness, defects, software development, optimal control theory, analytical modeling