Oliver Zierke

University of Passau

Innstrasse 27

Passau, 94032

Germany

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Scholarly Papers (1)

1.

Paying for Prominence: The Effect of Sponsored Rankings on the Incentives to Invest in the Quality of Free Content on Dominant Online Platforms

Number of pages: 51 Posted: 26 May 2020 Last Revised: 28 Sep 2020
Jan Kraemer and Oliver Zierke
University of Passau and University of Passau
Downloads 78 (379,997)
Citation 1

Abstract:

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Online Platforms; Sponsored Search; Ranking Algorithm; Content Quality; Platform Regulation; Self-Preferencing; Platform Neutrality; Intermediation Bias