1001 Sherbrooke St. W
Montreal, Quebec H3A 1G5
Canada
McGill University
information design, platform design, product recommendation, personalization, targeting, online advertising, consumer search
Artificial Intelligence (AI), B2B marketing, decision authority, crisis marketing, intra-organizational conflict, customer relationship management, Covid-19 pandemic
Inbound marketing, content marketing, consumer search, search prominence, search hold-up
