William McCormack

University of Virginia - Darden School of Business

P.O. Box 6550

Charlottesville, VA 22906-6550

United States

SCHOLARLY PAPERS

1

DOWNLOADS

367

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (1)

1.

General Motors Onstar

Darden Case No. UVA-M-0659
Number of pages: 8 Posted: 21 Oct 2008
University of Virginia - Darden School of Business, University of Virginia - Darden School of Business, University of Virginia - Darden School of Business and University of Virginia - Darden School of Business
Downloads 367 (82,449)
  • Add to Cart

Abstract:

Loading...

new product introduction, emerging industry, product management, e-business