Rosario Macera

Universidad de los Andes, Chile

Mons. Álvaro del Portillo

Las Condes

Santiago, 12.455

Chile

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Dynamic Effects of Price Promotions: Field Evidence, Consumer Search, and Supply-Side Implications

Stanford University Graduate School of Business Research Paper No. 3401
Number of pages: 78 Posted: 12 Jun 2017 Last Revised: 23 Jul 2018
Pontificia Universidad Católica de Chile - School of Management, Nova School of Business and Economics, Universidad de los Andes, Chile and Dept of Industrial Engineering - University of Chile
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