Meghan Murray

University of Virginia - Darden School of Business

P.O. Box 6550

Charlottesville, VA 22906-6550

United States

SCHOLARLY PAPERS

7

DOWNLOADS

939

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (7)

1.

Best Self or Best Company? Peloton Searches for a Voice

Darden Case No. UVA-M-0977
Number of pages: 9 Posted: 07 Sep 2020
Meghan Murray
University of Virginia - Darden School of Business
Downloads 922 (38,891)

Abstract:

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corporate communication, public relations, social media, marketing, IPO, strategy, management, initial public offering, influencer culture

2.

The #Blacklivesmatter Movement: Balancing Stakeholders at Techteen

Darden Case No. UVA-BC-0276
Number of pages: 4 Posted: 23 Feb 2021 Last Revised: 24 Nov 2021
Meghan Murray
University of Virginia - Darden School of Business
Downloads 9 (868,920)
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diversity, equity, communication, nonprofit, not-for-profit, leadership, crisis communication, values, ethics, disagreement, public opinion, stakeholders, conscience, faith, resignation, Black Lives Matter, stakeholder management

3.

The Home Depot Builds in the Pandemic

Darden Case No. UVA-BC-0277
Number of pages: 8 Posted: 22 Oct 2021
Meghan Murray
University of Virginia - Darden School of Business
Downloads 4 (920,578)
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Home Depot, COVID-19, coronavirus, communication, crisis response, employee communication, retail, female protagonist, diversity

4.

Walking the IPO Catwalk: Rent the Runway's Public Offering

Darden Case No. UVA-BC-0283
Number of pages: 11 Posted: 07 Sep 2022 Last Revised: 09 Sep 2022
Meghan Murray, Tanya Mittal and Anuhya Kurumaddali
University of Virginia - Darden School of Business, Independent and Independent
Downloads 2 (945,353)
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IPO, public offering, fashion, leadership, performance, communication, investors, finance, pandemic, female leadership, women in management, leadership communication

5.

The Signals of Big Oil: Exxonmobil Stumbles

Darden Case No. UVA-BC-0281
Number of pages: 12 Posted: 31 May 2022 Last Revised: 20 Jun 2022
Meghan Murray and Steve Soltis
University of Virginia - Darden School of Business and University of Virginia - Darden School of Business
Downloads 1 (958,753)
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Exxon, Mobil, big oil, Greenpeace, Apple, shareholder returns, ESG, environmental social governance, climate science, global warming, communication, investor relations, ExxonMobil, climate change, online teaching, virtual teaching

6.

Elleozhang and Weibo

Darden Case No. UVA-M-0944
Number of pages: 11 Posted: 06 Jul 2017
Siyuan Sun, Siming Xu, Xiang Yu and Meghan Murray
University of California, Berkeley - Department of Industrial Engineering and Operations Research, University of Virginia - Darden School of Business, University of Virginia - Darden School of Business and University of Virginia - Darden School of Business
Downloads 1 (958,753)
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china, social media, digital marketing, Weibo, TaoBao, WeChat, Young Generation

7.

All Things IPO Communication

Darden Case No. UVA-BC-0282
Number of pages: 9 Posted: 07 Sep 2022 Last Revised: 09 Sep 2022
Meghan Murray, Tanya Mittal and Anuhya Kurumaddali
University of Virginia - Darden School of Business, Independent and Independent
Downloads 0 (972,179)
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IPO, initial public offering, communication, investors, finance