Priya Raghubir

New York University (NYU) - Leonard N. Stern School of Business

SCHOLARLY PAPERS

2

DOWNLOADS

199

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

Absolutely Higher Tips; Framing Choice Alternatives in the New Age of Voluntary Payments Economy

Number of pages: 57 Posted: 10 Sep 2021 Last Revised: 02 Aug 2022
Shirley Bluvstein and Priya Raghubir
New York University (NYU) - New York University (NYU), Leonard N. Stern School of Business, Department of Marketing, Students and New York University (NYU) - Leonard N. Stern School of Business
Downloads 127 (432,450)

Abstract:

Loading...

behavioral pricing, nudging, framing, choice architecture, field experiment, voluntary payments

2.

'Nothing Matters': A '0' Tip Option Increases Consumers’ Voluntary Payments

Number of pages: 49 Posted: 13 Aug 2023
Shirley Bluvstein and Priya Raghubir
New York University (NYU) - New York University (NYU), Leonard N. Stern School of Business, Department of Marketing, Students and New York University (NYU) - Leonard N. Stern School of Business
Downloads 72 (627,522)
Citation 1

Abstract:

Loading...

Choice Architecture, Numerical Cognition, Voluntary Payments, Behavioral Economics, Zero, Framing, Prosocial Behavior, Service Economy, Pricing