Mengze Shi

University of Toronto - Rotman School of Management

105 St. George Street

Toronto, Ontario M5S 3E6 M5S1S4

Canada

SCHOLARLY PAPERS

11

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CITATIONS
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7

Scholarly Papers (11)

1.

Product and Pricing Decisions in Crowdfunding

Rotman School of Management Working Paper No. 2405552
Number of pages: 42 Posted: 08 Mar 2014 Last Revised: 07 Sep 2014
Ming Hu, Xi Li and Mengze Shi
University of Toronto - Rotman School of Management, City University of Hong Kong (CityUHK) - Faculty of Business and University of Toronto - Rotman School of Management
Downloads 969 (22,050)

Abstract:

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crowdfunding; product line design; price discrimination

2.

Simultaneous versus Sequential Group-Buying Mechanisms

Management Science, 59(12), 2805-2822
Number of pages: 40 Posted: 13 Jun 2011 Last Revised: 08 Mar 2014
Ming Hu, Mengze Shi and Jiahua Wu
University of Toronto - Rotman School of Management, University of Toronto - Rotman School of Management and Imperial College Business School
Downloads 583 (44,483)
Citation 2

Abstract:

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group buying, assurance contract, mechanism design, Bayesian equilibrium, rational expectations equilibrium

3.

Consumer Value-Maximizing Sweepstakes & Contests: A Theoretical and Experimental Investigation

Review of Marketing Science WP No. 20021137
Number of pages: 36 Posted: 07 May 2002
Ajay Kalra and Mengze Shi
Carnegie Mellon University and University of Toronto - Rotman School of Management
Downloads 467 (58,901)
Citation 2

Abstract:

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Sales promotion, prospect theory, customer loyalty

4.

Threshold Effects in Online Group Buying

Rotman School of Management Working Paper No. 2176554
Number of pages: 28 Posted: 15 Nov 2012 Last Revised: 06 Dec 2013
Jiahua Wu, Mengze Shi and Ming Hu
Imperial College Business School, University of Toronto - Rotman School of Management and University of Toronto - Rotman School of Management
Downloads 437 (63,841)

Abstract:

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Threshold effect, Group buying

5.

Money Talks: Field Experiment Evidence Regarding Online Referral Propensities

Number of pages: 42 Posted: 21 Jan 2007
Mengze Shi and Andrea C. Wojnicki
University of Toronto - Rotman School of Management and University of Toronto
Downloads 272 (109,479)

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word-of-mouth, referral reward programs, opinion leadership, Internet marketing, field experiment

6.

S-Shaped Incentive Schemes and Pay Caps

Number of pages: 41 Posted: 05 Apr 2011
University of Minnesota - Twin Cities, University of Pennsylvania - Marketing Department and University of Toronto - Rotman School of Management
Downloads 189 (156,409)
Citation 1

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agency theory; pay fairness; sales force compensation; pay caps

7.

When Gray Markets Have Silver Linings: All-Unit Discounts, Gray Markets and Channel Management

Manufacturing & Service Operations Management, 2013, 15(2), 250–262
Number of pages: 33 Posted: 02 Sep 2010 Last Revised: 11 Aug 2013
Ming Hu, Michael Pavlin and Mengze Shi
University of Toronto - Rotman School of Management, Wilfrid Laurier University - School of Business & Economics and University of Toronto - Rotman School of Management
Downloads 154 (187,025)
Citation 1

Abstract:

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gray markets, channel management, inventory, quantity discounts, supplier pricing

8.

A Dyad Model of Calling Behaviour with Tie Strength Dynamics

NET Institute Working Paper No. 09-12
Number of pages: 47 Posted: 04 Oct 2009 Last Revised: 13 Oct 2009
Mengze Shi, Botao Yang and Jeongwen Chiang
University of Toronto - Rotman School of Management, University of Southern California - Marshall School of Business and Hong Kong University of Science & Technology (HKUST) - Department of Marketing
Downloads 151 (190,199)
Citation 1

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Social Network, Tie-strength, Reciprocity, Wireless Phone Service

9.

Rise and Fall of Stars: Investigating the Evolution of Star Status in Professional Team Sports

Number of pages: 45 Posted: 18 May 2011
Yupin Yang and Mengze Shi
Beedie School of Business, Simon Fraser University and University of Toronto - Rotman School of Management
Downloads 149 (192,269)

Abstract:

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Celebrity Brand, Star Athletes, Sports Marketing, Tobit Regression, Hazard Model

10.

Managing Project Selection Through Contract Design

Rotman School of Management Working Paper No. 3077351
Number of pages: 50 Posted: 29 Nov 2017
Ying Bao, Mengze Shi and Ajay Kalra
University of Toronto - Rotman School of Management, University of Toronto - Rotman School of Management and Carnegie Mellon University
Downloads 53 (370,185)

Abstract:

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New Product Development, Incentive Mechanisms, Moral Hazard, Managerial Manipulation

11.

Frequency Loyalty Programs in an Asymmetric Duopoly Market: Theoretical and Empirical Investigations

Posted: 09 Oct 2010
Mengze Shi
University of Toronto - Rotman School of Management

Abstract:

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frequency loyalty programs, network externality, switching costs, field experiment