105 St. George Street
Toronto, Ontario M5S 3E6 M5S1S4
Canada
University of Toronto - Rotman School of Management
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crowdfunding; product line design; price discrimination
group buying, assurance contract, mechanism design, Bayesian equilibrium, rational expectations equilibrium
Sales promotion, prospect theory, customer loyalty
Threshold effect, Group buying
word-of-mouth, referral reward programs, opinion leadership, Internet marketing, field experiment
agency theory; pay fairness; sales force compensation; pay caps
gray markets, channel management, inventory, quantity discounts, supplier pricing
Social Network, Tie-strength, Reciprocity, Wireless Phone Service
Celebrity Brand, Star Athletes, Sports Marketing, Tobit Regression, Hazard Model
New Product Development, Incentive Mechanisms, Moral Hazard, Managerial Manipulation
frequency loyalty programs, network externality, switching costs, field experiment
