Guei Hua Huang

University of East Anglia (UEA) - Norwich Business School

Norwich

NR4 7TJ

United Kingdom

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Mobile Shopping Cart Abandonment: The Roles of Conflicts, Ambivalence, and Hesitation

Journal of Business Research (Forthcoming)
Number of pages: 46 Posted: 08 Dec 2017
Guei Hua Huang, Nikolaos Korfiatis and Chun Tuan Tang
University of East Anglia (UEA) - Norwich Business School, University of East Anglia (UEA) - Norwich Business School and National Sun Yat-sen University - Department of Business Management
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Abstract:

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shopping cart abandonment; shopping hesitation; ambivalence; self-efficacy; choice-process satisfaction; conflicts