Matthew McGranaghan

Cornell University, SC Johnson College of Business

Cornell University

363 Warren Hall

Ithaca, NY 14850

United States

SCHOLARLY PAPERS

1

DOWNLOADS

131

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (1)

1.

Lead Offer Spillovers

Number of pages: 57 Posted: 11 Dec 2017 Last Revised: 15 Jan 2019
Cornell University, SC Johnson College of Business, Cornell University, Cornell University and University of California, San Diego (UCSD) - Rady School of Management
Downloads 131 (237,895)

Abstract:

Loading...

price promotions; consumer search; attention; spillovers; field experiments; lab experiments