Balasubramanian Sivan

Google Inc., New York

111 8th Ave

New York, NY 10011

United States

SCHOLARLY PAPERS

3

DOWNLOADS

354

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (3)

1.

Best of Both Worlds Ad Contracts: Guaranteed Allocation and Price with Programmatic Efficiency

Number of pages: 39 Posted: 18 Dec 2017 Last Revised: 28 Oct 2020
Maxime C. Cohen, Antoine Désir, Nitish Korula and Balasubramanian Sivan
Desautels Faculty of Management, McGill University, INSEAD, Google Inc. and Google Inc., New York
Downloads 218 (190,663)

Abstract:

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Online ads, guaranteed contracts, risk aversion, auctions, revenue management

2.

Welfare-maximizing Guaranteed Dashboard Mechanisms

Number of pages: 43 Posted: 03 Jun 2021
Yuan Deng, Jason Hartline, Jieming Mao and Balasubramanian Sivan
Google Research, affiliation not provided to SSRN, Google Research and Google Inc., New York
Downloads 109 (334,639)

Abstract:

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Dynamic mechanism design; Online advertising; Welfare maximization;

3.

Improved Revenue Bounds for Posted-Price and Second-Price Mechanisms

Number of pages: 47 Posted: 12 Aug 2020
Cornell University, Massachusetts Institute of Technology (MIT) - Sloan School of Management, Google Inc., Google and Google Inc., New York
Downloads 27 (634,488)

Abstract:

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posted-price mechanisms, eager second-price auctions, multi-unit, position auctions, online advertising