Adeola A. Ayodele

Nnamdi Azikiwe University

Enugu-Onitsha Expressway

PMB 5025

Awka, DE Anambra State 234

Nigeria

SCHOLARLY PAPERS

4

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713

SSRN CITATIONS
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Top 198,925

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Scholarly Papers (4)

1.

Factors Influencing Smartphone Purchase Behavior Among Young Adults in Nigeria

International Journal of Recent Scientific Research, Vol. 7, Issue, 9, pp. 13248-13254, September, 2016
Number of pages: 7 Posted: 16 Feb 2018
Adeola A. Ayodele and Chioma Ifeanyichukwu
Nnamdi Azikiwe University and Nnamdi Azikiwe University
Downloads 571 (53,759)

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Brand Name, Product Feature, Aesthetic Value, Price, Social Influence

2.

Green Awareness and Consumer Purchase Intention of Environmentally-Friendly Electrical Products in Anambra, Nigeria

Journal of Economics and Sustainable Development, Vol. 8, No. 22, 2017
Number of pages: 15 Posted: 16 Feb 2018
Adeola A. Ayodele, Amos Ejiro Panama and Eguononefe Akemu
Nnamdi Azikiwe University, Petroleum Training Institute - Department of Petroleum Marketing and Business Studies and Nnamdi Azikiwe University
Downloads 77 (358,412)

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Green Awareness, Consumer Purchase Intention, Environmentally-Friendly Electrical Products, Environmental Concern, Green Social Influence, Brand Strength, Green Regulations and Guidelines, Postgraduate Students, Awka, Nigeria

3.

Predictors of Consumer Patronage of Street Food Vendors in a Typical Developing Economy Context

Developing Country Studies, Vol. 6, No. 11, 2016
Number of pages: 15 Posted: 16 Feb 2018
Adeola A. Ayodele and Amos Ejiro Panama
Nnamdi Azikiwe University and Petroleum Training Institute - Department of Petroleum Marketing and Business Studies
Downloads 55 (417,226)

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Street Food, Street Food Vendor Consumer Patronage, Attitude, Perceived Behavioural Control, Subjective Norm, Cultural Influence, Food Quality Developing Economy, Anambra, Nigeria

4.

Predictive Indicators of Customer Loyalty in the Nigerian GSM Market

British Journal of Marketing Studies, Vol.4, No.7, pp.15-, 32 November 2016
Number of pages: 18 Posted: 16 Feb 2018
Adeola A. Ayodele and Blankson Governor Esiti
Nnamdi Azikiwe University and Petroleum Training Institute - Department of Petroleum Marketing and Business Studies
Downloads 10 (653,514)

Abstract:

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Customer Loyalty, Customer Satisfaction, Customer Trust, Corporate Image, Switching Barrier, Service Quality