Ian Phau

Curtin University

Kent Street

Bentley

Perth, WA WA 6102

Australia

  • Curtin University

SCHOLARLY PAPERS

7

DOWNLOADS

224

SSRN CITATIONS

1

CROSSREF CITATIONS

0

Scholarly Papers (7)

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1.

Conceptualising Luxury Brand Attachment: Scale Development and Validation

Shimul, A. S., Phau, I., & Lwin, M. (2019). Conceptualising luxury brand attachment: scale development and validation. Journal of Brand Management, 26(6), 675-690.
Number of pages: 25 Posted: 28 May 2020 Last Revised: 16 Aug 2022
Anwar Sadat Shimul, Ian Phau and Michael Lwin
Curtin University of Technology - Curtin Business School - Bentley Campus, Curtin University and Curtin University
Downloads 55 (511,934)
Citation 1

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Luxury brand attachment, Consumer emotion, Scale development, Validation

2.

Drivers and Barriers Toward Reducing Meat Consumption

Cheah, I., Shimul, A. S., Liang, J., & Phau, I. (2020). Drivers and barriers toward reducing meat consumption. Appetite, 104636.
Number of pages: 23 Posted: 21 Apr 2020
Isaac Cheah, Anwar Sadat Shimul, Johan Liang and Ian Phau
Curtin University - School of Marketing, Curtin University of Technology - Curtin Business School - Bentley Campus, Curtin University and Curtin University
Downloads 54 (516,177)

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Meat Consumption, Diet, Environmental concern, Attitude, Food choices

3.

Do Up-Displayed Eco-Friendly Products Always Perform Better? The Moderating Role of Psychological Distance

Journal of Business Research, Forthcoming
Number of pages: 15 Posted: 13 Apr 2020 Last Revised: 07 May 2020
Haizhong Wang, Manqiong Shen, Yiping (Amy) Song and Ian Phau
affiliation not provided to SSRN, affiliation not provided to SSRN, NEOMA Business School and Curtin University
Downloads 37 (599,208)

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eco-friendly products; environmental protection; Psychological Distance; metaphorical effect; heuristic processing

4.

Motivations of Playing Digital Games: A Review and Research Agenda

Cheah, I., Shimul, A. S., Phau, I. (2022). Motivations of playing digital games: A review and research agenda. Psychology & Marketing. https://doi.org/10.1002/mar.21631, Forthcoming
Number of pages: 35 Posted: 27 Feb 2022
Isaac Cheah, Anwar Sadat Shimul and Ian Phau
Curtin University - School of Marketing, Curtin University of Technology - Curtin Business School - Bentley Campus and Curtin University
Downloads 32 (628,652)

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Digital game, gaming motivation, gameplay, immersion, flow, systematic literature review.

5.

Effects of Luxury Brand Attachment and Perceived Envy on Schadenfreude: Does Need for Uniqueness Moderate?

Shimul, A.S., Sung, B. and Phau, I. (2021), "Effects of luxury brand attachment and perceived envy on schadenfreude: does need for uniqueness moderate?", Journal of Consumer Marketing, Vol. 38 No. 6, pp. 709-720. https://doi.org/10.1108/JCM-09-2020-4125
Number of pages: 19 Posted: 29 Oct 2021 Last Revised: 01 Nov 2021
Anwar Sadat Shimul, Billy Sung and Ian Phau
Curtin University of Technology - Curtin Business School - Bentley Campus, Curtin University and Curtin University
Downloads 25 (676,859)

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Luxury brand attachment, Perceived Envy, Schadenfreude, Need for uniqueness, private and public consumption.

6.

Luxury Brand Attachment: Predictors, Moderators and Consequences

Shimul, A. S., & Phau, I. (2022). Luxury Brand Attachment: Predictors, Moderators and Consequences. International Journal of Consumer Studies. https://doi.org/10.1111/ijcs.12799
Number of pages: 40 Posted: 20 May 2022 Last Revised: 10 Jun 2022
Anwar Sadat Shimul and Ian Phau
Curtin University of Technology - Curtin Business School - Bentley Campus and Curtin University
Downloads 21 (707,807)

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luxury brand attachment, brand self-congruence, consumer advocacy, self-consciousness, private/public consumption

7.

Exploring the Luxury Brand Attachment Scale

Posted: 24 Jul 2018
Anwar Sadat Shimul, Michael Lwin and Ian Phau
Curtin University of Technology - Curtin Business School - Bentley Campus, Curtin University and Curtin University

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luxury brand attachment, scale development, luxury, branding