Jana Gross

ETH Zurich

Weinbergstrasse 56/58

Zurich, 8092

Switzerland

SCHOLARLY PAPERS

2

DOWNLOADS

661

CITATIONS

0

Scholarly Papers (2)

1.

The Big Four of Influencer Marketing. A Typology of Influencers.

Marketing Review St. Gallen, Vol. 2, 30-38
Number of pages: 9 Posted: 24 Aug 2018
Jana Gross and Florian V. Wangenheim
ETH Zurich and ETH Zurich
Downloads 643 (39,491)

Abstract:

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influencer marketing, social media marketing, typology

2.

Class Size in Early Grades, Student Grit and Later School Outcomes

Number of pages: 30 Posted: 24 Aug 2018
ETH Zurich, University of Zurich - Department of Business Administration (IBW) and University of Zurich - Institute for Business Administration
Downloads 18 (531,975)

Abstract:

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class size, grit, non-cognitive skills