Rongzhu Ke

Hong Kong Baptist University - Department of Economics

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Incentive Design for Operations-Marketing Multitasking

Number of pages: 57 Posted: 29 Aug 2018 Last Revised: 12 Mar 2019
Tinglong Dai, Rongzhu Ke and Christopher Ryan
Johns Hopkins University - Carey Business School, Hong Kong Baptist University - Department of Economics and University of Chicago - Booth School of Business
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Abstract:

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marketing-operations multitasking, retail operations, moral hazard, bang-bang control