Elliot Shin Oblander

Columbia Business School

New York, NY 10027

United States

http://elliotshinoblander.com

SCHOLARLY PAPERS

2

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Rank 40,566

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Top 40,566

in Total Papers Downloads

1,220

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Scholarly Papers (2)

1.

Scalable Data Fusion with Selection Correction: An Application to Customer Base Analysis

Forthcoming at Marketing Science
Number of pages: 75 Posted: 11 Apr 2019 Last Revised: 08 Jun 2020
Daniel McCarthy and Elliot Shin Oblander
Emory University - Department of Marketing and Columbia Business School
Downloads 818 (32,746)

Abstract:

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data fusion; selection correction; customer relationship management; marketing-finance interface

2.

The Past, Present, and Future of Customer Management

NYU Stern School of Business, Columbia Business School Research Paper Forthcoming
Number of pages: 17 Posted: 12 Sep 2019 Last Revised: 02 Jun 2020
Columbia Business School, Harvard University - Business School (HBS), Duke University - Fuqua School of Business, New York University (NYU) - Department of Marketing and Columbia Business School - Marketing
Downloads 402 (81,391)

Abstract:

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Customer management, Customer relationship dynamics, Customer lifetime value, Direct marketing