Mira Miladinovic

Jonkoping University, Jonkoping International Business School (JIBS)

Bachelor Student

Sweden

SCHOLARLY PAPERS

1

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43

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Scholarly Papers (1)

1.

A Study of Swedish Eyewear Retailer's Smartphone-Based Augmented Reality Application

Wakim, R.S., Drak Al Sebai, L., Miladinovic, M. & Öztürkcan, S., "A Study of Swedish Eyewear Retailer's Smartphone-Based Augmented Reality Application," Engineering Technology Management Summit, October 4-5 2018, Istanbul, Turkey, p.350-355.
Number of pages: 19 Posted: 29 Oct 2018
Jonkoping University, Jonkoping International Business School (JIBS), Students, Jonkoping University, Jonkoping International Business School (JIBS), Jonkoping University, Jonkoping International Business School (JIBS) and Sabanci University - School of Management
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Abstract:

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Augmented Reality, Retailing, Product Purchase Intention