Torsten Olderog

AKAD Fachhochschule Pinneberg

Fachbereichsleiter BWL

Am Rathaus 10

Pinneberg

Germany

http://www.akad.de

University of Witten/Herdecke

Alfred-Herrhausen-Stra├če 50

D-58448 Witten

Germany

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Scholarly Papers (1)

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The Benefits of Bundling Strategies

Schmalenbach Business Review, Vol. 52, April 2000
Number of pages: 23 Posted: 11 Jun 2002
Bernd Skiera and Torsten Olderog
Goethe University Frankfurt and AKAD Fachhochschule Pinneberg
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Citation 1

Abstract:

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Price Bundling, Pricing