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Stackelberg differential games, supply chain management, marketing channels, open-loop equilibria, feedback policies, channel coordination, optimal control
Advertising, Dynamics, Budgeting, Integrated Marketing Communications, Decisions under Uncertainty, Dynamic Optimization
marketing, competitive strategy, advertising, media, Kalman filter, dynamic games, differential games, Nash equilibrium, Optimal control, Sethi model, Feedback Nash, competative advertising model, car companies data from Italy
Advertising, advertising budgeting, competitive strategy, stochastic differential game, stochastic calculus, duopoly, stochastic differential equations, Ito equations, dynamic programming, the Sethi model, Nash equilibrium
Co-op Advertising, Cooperative advertising, Sales-Advertising Dynamics, Differential Games, Sethi Model, Distribution Channel, Stackelberg equilibrium, Feedback Stackelberg strategy, Sales-advertising model, advertising participation rate, optimal advertising, optimal pricing
Open source, pricing, altruism, optimal control, software management, the maximum principle, chattering control
new-product adoption model, durable goods model, pricing, advertising, optimal control
Advertising, Oligopoly, Differential games, Optimization
Optimal Control, Dynamic programming, Game theory, Differential games, Pricing, Advertising, Nash equilibrium, the Sethi model, Durable goods, Innovative products
Advance selling, Newsvendor, Consumer valuation, Uncertainty, Pricing
Sethi model, advertising, dynamic games, game theory, differential games, optimal control, close-loop Nash equilibrium, oligopoly, Feedback Nash equilibrium
Advertising, Generic Advertising, Brand Advertising, duopoly, dynamic model, optimal control, differential games, Nash equilibrium. Feedback Nash, marketing mix
Differential Games, Public Goods, Open source, Software, Nash equilibrium, Two point boundary Value Problems, Optimal control, welfare maximization
Differential games, Distribution channels, Cooperative advertising, Retail competition, Subsidy rate, Advertising, Retailing, Stackelberg game, Feedback Stackelberg equilibrium, Nash-Stackelberg differential games
Co-op Advertising, Subsidy Rate, Marketing Channels, Stackelberg Differential, Retail Competition, Supply Chain, optimal control, dynamic programming, Hierarchical games
Price quotation, Lead time, Uniform quotation mode, Differentiated quotation mode
Open sourcd software, dynamic games, game theory, differential games, optimal control, close-loop Nash equilibrium, software quality
Advertising; Dynamic Optimization; Product Failure; Planned Obsolescence; Durable Goods
Operations-Marketing Interface; Pricing; Re-manufacturing; Competition
Advertising, Churn, Oligopoly, Differential Games, Optimization
Blind Box, Revenue Management, Retailing, Opaque Goods, Supply Chain
pricing; capacity planning; cost allocation; new product introduction; product-line; product-market strategy
Coordination games, Rank order contests, Learning, Hierarchical thinking, Experiments
Sales force, Training, Compensation, Optimal control
