Gabriel Zapata

Esan Graduate School of Business

Alonso de Molina 1652

Monterrico

Lima, Surco

Peru

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Scholarly Papers (1)

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Estrategias de internacionalización de empresas chinas: casos de la industria automotriz en el mercado sudamericano (Chinese Companies Internationalization Strategies: The Case of Automotive Industry in the South American Market)

RAN - Revista Academia & Negocios, Vol. 4, No. 2, 2019
Number of pages: 16 Posted: 10 Jan 2019
Otto Regalado Pezua and Gabriel Zapata
Escuela de Administracion de Negocios para Graduados (ESAN University) and Esan Graduate School of Business
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Abstract:

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empresas chinas, estrategia de crecimiento, industria automotriz, internacionalización, Sudamérica, Automotive Industry, Chinese Enterprises, Growth Strategy, Internationalization, South America