Allen M. Weiss

University of Southern California - Marketing Department

Professor of Marketing

Hoffman Hall 616

Los Angeles, CA 90089-1427

United States

SCHOLARLY PAPERS

7

DOWNLOADS

336

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (7)

1.

Judgments of the Value of Information: The Role of Information Provider Behavior and Information Seeker Goal Orientation

Number of pages: 42 Posted: 06 Feb 2007
University of Southern California - Marketing Department, University of Connecticut School of Business and University of Southern California - Marketing Department
Downloads 117 (243,200)

Abstract:

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value of information

2.

Determinants of the Perceived Value of Information in Information Search Contexts

Marshall School of Business Working Paper No. MKT 01-06
Number of pages: 41 Posted: 10 Jul 2006
University of Southern California - Marketing Department, University of Connecticut School of Business and University of Southern California - Marketing Department
Downloads 113 (249,333)
Citation 1

Abstract:

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information value, goals

3.

Perceptual Dimensions Differentiate Emotions

Cavanaugh, Lisa A., Deborah J. MacInnis, and Allen M. Weiss, "Perceptual Dimensions Differentiate Emotions", Cognition and Emotion, Forthcoming , Marshall School of Business Working Paper No. MKT 02.16
Number of pages: 36 Posted: 30 Jun 2015 Last Revised: 12 Apr 2016
University of Southern California - Marshall School of Business, University of Southern California - Marketing Department and University of Southern California - Marketing Department
Downloads 106 (260,923)

Abstract:

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emotions, perception, perceptual dimensions

4.

Listening to Strangers: Whose Responses are Valuable, How Valuable Are They, and Why?

Journal of Marketing Research, 2008
Posted: 14 Apr 2008
University of Southern California - Marketing Department, University of Connecticut School of Business and University of Southern California - Marketing Department

Abstract:

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Information value, information search, information exchange, goal orientation, learning, decision-making

5.

Reputation Management as a Motivation for Sales Structure Decisions

Journal of Marketing, Vol. 63, pp. 74-89, October 1999
Posted: 11 Mar 2007
Allen M. Weiss, Erin Anderson and Deborah J. MacInnis
University of Southern California - Marketing Department, INSEAD - Marketing and University of Southern California - Marketing Department

Abstract:

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reputation, sales structure

6.

Buying Modular Systems in Technology-Intensive Markets

Journal of Marketing Research, Vol. 40, pp. 335-350, August 2003
Posted: 12 Jan 2005
Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE), University of Southern California - Marketing Department, Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) and VU University Amsterdam

Abstract:

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modular systems, high-tech marketing, buying behavior

7.

Assessing When Increased Media Weight Helps Sales of Real-World Brands

Marketing Science Institute Working Paper Series Report No. 02-104
Posted: 15 Aug 2002
Deborah J. MacInnis, Ambar G. Rao and Allen M. Weiss
University of Southern California - Marketing Department, Washington University in St. Louis - John M. Olin Business School and University of Southern California - Marketing Department

Abstract:

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advertising effectiveness, media weight, executional cues, emotions, mature products, elaboration likelihood model