Eric Goldman

Santa Clara University - School of Law

Professor and Co-Director, High Tech Law Institute

500 El Camino Real

Santa Clara, CA 95053

United States

http://www.ericgoldman.org

SCHOLARLY PAPERS

67

DOWNLOADS
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45,211

SSRN CITATIONS
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Top 21,449

in Total Papers Citations

10

CROSSREF CITATIONS

33

Ideas:
“  My research focuses on Internet Law, Intellectual Property Law and Advertising & Marketing Law  ”

Scholarly Papers (67)

1.

Search Engine Bias and the Demise of Search Engine Utopianism

Yale Journal of Law & Technology, 2005-2006, Santa Clara Univ. Legal Studies Research Paper No. 06-08, Marquette University Law School Legal Research Paper No. 06-20
Number of pages: 14 Posted: 29 Mar 2006
Eric Goldman
Santa Clara University - School of Law
Downloads 2,814 (4,746)

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search engine, search engine bias, PageRank, ranking algorithms, personalized search

2.

An Introduction to the California Consumer Privacy Act (CCPA)

Santa Clara Univ. Legal Studies Research Paper
Number of pages: 7 Posted: 31 Jul 2018 Last Revised: 07 Jul 2020
Eric Goldman
Santa Clara University - School of Law
Downloads 2,715 (5,021)
Citation 7

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Privacy, Data Protection, Consumer Privacy Act, GDPR, Opt-Out, Data Security Breach

3.

Deregulating Relevancy in Internet Trademark Law

Number of pages: 90 Posted: 29 Dec 2004
Eric Goldman
Santa Clara University - School of Law
Downloads 2,291 (6,674)
Citation 1

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Internet search, keywords, domain names, initial interest confusion doctrine, trademark law, metatags, meta tags, search, information science, information retrieval

4.

Surveying the Law of Emojis

Santa Clara Univ. Legal Studies Research Paper, 8-17
Number of pages: 58 Posted: 01 May 2017 Last Revised: 02 Mar 2018
Eric Goldman
Santa Clara University - School of Law
Downloads 2,182 (7,236)
Citation 2

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emoji, emoticon, kaomoji, interpretation, copyright, trademark, judicial administration

5.

Warez Trading and Criminal Copyright Infringement

Number of pages: 44 Posted: 18 Jan 2004
Eric Goldman
Santa Clara University - School of Law
Downloads 1,645 (11,516)
Citation 1

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Warez, warez trading, abandonware, criminal copyright infringement, no electronic theft act

6.

Top 10 Tips for a Newly Tenured Professor

Inside Higher Ed, May 31, 2013, Santa Clara Univ. Legal Studies Research Paper No. 13-13
Number of pages: 5 Posted: 11 Jun 2013 Last Revised: 02 Jul 2013
Eric Goldman
Santa Clara University - School of Law
Downloads 1,559 (12,511)

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tenure, professor, academia, academics, advice

7.

The Ten Most Important Section 230 Rulings

Tulane Journal of Technology & Intellectual Property, Vol. 20, 2017, Santa Clara Univ. Legal Studies Research Paper
Number of pages: 10 Posted: 29 Aug 2017 Last Revised: 03 May 2018
Eric Goldman
Santa Clara University - School of Law
Downloads 1,477 (13,667)
Citation 1

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47 usc 230, section 230, cda, communications decency act, zeran v. aol, roommates.com, backpage

8.

Emojis and the Law

93 Washington Law Review 1227 (2018), Santa Clara Univ. Legal Studies Research Paper, No. 2018-06
Number of pages: 65 Posted: 08 Mar 2018 Last Revised: 02 Oct 2018
Eric Goldman
Santa Clara University - School of Law
Downloads 1,377 (15,237)

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emoji, emoticon, kaomoji, interpretation, copyright, trademark, language, communication, standards,

9.

Teaching Cyberlaw

St. Louis University Law Journal, Vol. 52, No. 749, 2008, Santa Clara Univ. Legal Studies Research 08-57
Number of pages: 17 Posted: 15 Jul 2008 Last Revised: 10 Dec 2012
Eric Goldman
Santa Clara University - School of Law
Downloads 1,196 (18,913)

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cyberlaw, Internet law, Cyberspace Law, pedagogy

10.

Online Contracts (2019)

from Eric Goldman, Internet Law: Cases & Materials (2019 edition), Santa Clara Univ. Legal Studies Research Paper
Number of pages: 45 Posted: 16 Jul 2018 Last Revised: 30 Jul 2019
Eric Goldman
Santa Clara University - School of Law
Downloads 1,131 (20,500)

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contracts, tos, tou, user agreement, contract formation, clickwrap, browsewrap, sign-in-wrap, clickthrough, shrinkwrap, scrollwrap

11.

Online Word of Mouth and its Implications for Trademark Law

Santa Clara Univ. Legal Studies Research Paper No. 07-46, TRADEMARK LAW AND THEORY: A HANDBOOK OF CONTEMPORARY RESEARCH, Graeme B. Dinwoodie and Mark D. Janis, eds., Edward Elgar Press, 2007
Number of pages: 28 Posted: 10 Oct 2007 Last Revised: 01 Feb 2014
Eric Goldman
Santa Clara University - School of Law
Downloads 1,116 (20,938)

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trademark, word of mouth, griper, gripe site, use in commerce, consumer opinions

12.

A Coasean Analysis of Marketing

Santa Clara Univ. Legal Studies Research Paper No. 06-03, Marquette Law School Legal Studies Paper No. 06-26, Wisconsin Law Review, 2006
Number of pages: 71 Posted: 07 Jul 2006
Eric Goldman
Santa Clara University - School of Law
Downloads 1,104 (21,274)

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Coase Theorem, marketing, advertising, spam, telemarketing, junk mail, direct mail, email marketing, cost shifting, infomediaries, adware, spyware

13.

An Overview of the United States’ Section 230 Internet Immunity

The Oxford Handbook of Online Intermediary Liability (Giancarlo Frosio, ed.) (Forthcoming), Santa Clara Univ. Legal Studies Research Paper
Number of pages: 15 Posted: 09 Jan 2019
Eric Goldman
Santa Clara University - School of Law
Downloads 1,090 (21,692)
Citation 1

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section 230, internet immunity, cda, communications decency act, 47 usc 230

14.

Why Section 230 Is Better Than the First Amendment

Notre Dame Law Review, Vol. 95, No. 33, 2019
Number of pages: 14 Posted: 03 Apr 2019 Last Revised: 28 Jan 2020
Eric Goldman
Santa Clara University - School of Law
Downloads 1,073 (22,211)
Citation 2

Abstract:

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section 230, 47 usc 230, first amendment, free speech, communications decency act, cda, ugc

15.

Brand Spillovers

Harvard Journal of Law and Technology, Vol. 22, 2008, Santa Clara Univ. Legal Studies Research Paper No. 09-01
Number of pages: 39 Posted: 08 Jan 2009 Last Revised: 31 Jan 2014
Eric Goldman
Santa Clara University - School of Law
Downloads 1,056 (22,718)

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trademarks, trademark infringement, advertising, retailers, search engines, retailing, merchandising, loss leaders, house brands, private label brands, store brands

16.

Integrating Contract Drafting Skills and Doctrine

The Journal of the Legal Writing Institute, Vol. 12, 2006, Santa Clara Univ. Legal Studies Research Paper No. 08-48
Number of pages: 7 Posted: 11 Jan 2008 Last Revised: 15 Jul 2008
Eric Goldman
Santa Clara University - School of Law
Downloads 937 (27,015)

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Contracts, Contract Drafting, Workshop, Transactions, Transactional, Pedagogy

17.

Revisiting Search Engine Bias

William Mitchell Law Review, Vol. 38, No. 1, 2011, Santa Clara Univ. Legal Studies Research Paper No. 12-11
Number of pages: 15 Posted: 11 Jun 2011 Last Revised: 30 Oct 2012
Eric Goldman
Santa Clara University - School of Law
Downloads 915 (27,988)

Abstract:

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search engine, search engine bias, search neutrality, ranking algorithm, antitrust, google, bing, twitter, facebook, Google

18.

The Regulation of Reputational Information

THE NEXT DIGITAL DECADE: ESSAYS ON THE FUTURE OF THE INTERNET, Berin Szoka, Adam Marcus, eds., TechFreedom, Washington, D.C., 2010, Santa Clara Univ. Legal Studies Research Paper No. 1754628
Number of pages: 16 Posted: 05 Feb 2011
Eric Goldman
Santa Clara University - School of Law
Downloads 905 (28,441)

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reputation, reputational information, fair credit reporting act, fcra, job references, 47 USC 230, Yelp, Amazon, Epinions, eBay, TripAdvisor, Medical Justice, right of reply

19.

Writing Tenure Review Letters

19 Green Bag 2d 357, Santa Clara Univ. Legal Studies Research Paper No. 12-16
Number of pages: 12 Posted: 15 Sep 2016 Last Revised: 19 Nov 2016
Eric Goldman
Santa Clara University - School of Law
Downloads 848 (31,211)

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tenure review letter, tenure letters, tenure and promotion letters, external evaluation letters, external review letters, tenure file reviews

20.

Data Mining and Attention Consumption

Eric Goldman, PRIVACY AND TECHNOLOGIES OF IDENTITY: A CROSS-DISCIPLINARY CONVERSATION, Springer, 2005
Number of pages: 12 Posted: 05 Apr 2005
Eric Goldman
Santa Clara University - School of Law
Downloads 819 (32,720)
Citation 1

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Data mining, database, data warehouse, privacy, advertising, marketing, email, spam, telemarketing, direct marketing, direct mail, junk mail, customer relationship management (CRM), economics of attention, economics of marketing, externalities, Coase Theorem

21.

Online User Account Termination and 47 U.S.C. §230(c)(2)

UC Irvine Law Review, Vol. 2, 2012, Santa Clara Univ. Legal Studies Research Paper No. 19-11
Number of pages: 15 Posted: 29 Sep 2011 Last Revised: 11 Mar 2014
Eric Goldman
Santa Clara University - School of Law
Downloads 803 (33,608)

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virtual world, communications decency act, 47 usc 230, user agreement, tos, eula, terms of service, end user license agreement, account termination, cda, mmorpg, virtual assets, virtual property, web hosting

22.

Co-Blogging Law

Santa Clara Univ. Legal Studies Research Paper No. 06-04, Marquette Law School Legal Studies Paper No. 06-22, Berkman Center for Internet & Society - Bloggership: How Blogs are Transforming Legal Scholarship Conference
Number of pages: 18 Posted: 20 Apr 2006 Last Revised: 20 Nov 2007
Eric Goldman
Santa Clara University - School of Law
Downloads 752 (36,752)

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blog, blogging, employment, partnership, co-blogging, copyright, 47 USC 230

23.

A Road to No Warez: The No Electronic Theft Act and Criminal Copyright Infringement

Number of pages: 64 Posted: 24 Mar 2004
Eric Goldman
Santa Clara University - School of Law
Downloads 740 (37,557)

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Warez, warez trading, warez traders, criminal copyright infringement, peer-to-peer file sharing, p2p, abandonware, no electronic theft act, net act

24.

Where's the Beef? Dissecting Spam's Purported Harms

Number of pages: 18 Posted: 19 Jan 2004
Eric Goldman
Santa Clara University - School of Law
Downloads 716 (39,268)

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Spam, email, CAN-SPAM, junk mail, junk faxes, telemarketing

25.

Wikipedia’s Labor Squeeze and its Consequences

Journal of Telecommunications and High Technology Law, Vol. 8
Number of pages: 28 Posted: 20 Aug 2009 Last Revised: 28 Feb 2014
Eric Goldman
Santa Clara University - School of Law
Downloads 705 (40,088)

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Wikipedia, user-generated content, UGC, Web 2.0, peer production, wiki, online, volunteer

26.

The Irony of Privacy Class Action Litigation

Journal of Telecommunications and High Technology Law, Vol. 10, 2012, Santa Clara Univ. Legal Studies Research Paper No. 05-12
Number of pages: 12 Posted: 26 Apr 2012 Last Revised: 15 Jan 2013
Eric Goldman
Santa Clara University - School of Law
Downloads 658 (43,998)

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privacy, class action lawsuits, security, litigation, opt-in, opt-out, notice & choice

27.

Unregulating Online Harassment

Denver University Law Review Online, Vol. 57, p. 59, 2010, Santa Clara Univ. Legal Studies Research Paper No. 10-02
Number of pages: 4 Posted: 02 Mar 2010
Eric Goldman
Santa Clara University - School of Law
Downloads 615 (48,111)

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online harassment, cyber-harassment, cyber-bullying, 47 USC 230, Communications Decency Act, UGC, user generated content, cyber civil rights, cyber civil liberties

28.

RAND Patents and Exclusion Orders: Submission of 19 Economics and Law Professors to the International Trade Commission

Santa Clara Univ. Legal Studies Research Paper No. 07-12, UC Berkeley Public Law Research Paper No. 2102865
Number of pages: 13 Posted: 10 Jul 2012
Santa Clara University - School of Law, University of California, Berkeley - Department of Economics, University of California, Berkeley - Haas School of Business, University of Minnesota Law School, Notre Dame Law School, Syracuse University College of Law, Santa Clara University - School of Law, University of California, Irvine School of Law, Pennsylvania State University - Mary Jean and Frank P. Smeal College of Business Administration, Rutgers Law School, University of Utah - S.J. Quinney College of Law, University of Georgia School of Law, Villanova University Charles Widger School of Law, New York University School of Law, University of San Diego School of Law, Duke University School of Law, New York University School of Law, University of Leuven and University of Nebraska - College of Law
Downloads 613 (48,302)
Citation 1

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29.

The Implications of Excluding State Crimes from 47 U.S.C. § 230’s Immunity

Forbes Tertium Quid Blog, 2013, Santa Clara Univ. Legal Studies Research Paper No. 23-13
Number of pages: 9 Posted: 01 Jul 2013 Last Revised: 09 Sep 2013
Eric Goldman
Santa Clara University - School of Law
Downloads 575 (52,496)

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UGC, internet, immunity, 47 USC 230, communications decency act, user-generated content, state crimes, attorney general

30.

Regulation of Lawyers’ Use of Competitive Keyword Advertising

University of Illinois Law Review, vol. 2016, page 103, Santa Clara Univ. Legal Studies Research Paper No. 9-15
Number of pages: 14 Posted: 16 Apr 2015 Last Revised: 05 Feb 2016
Eric Goldman and Angel Reyes
Santa Clara University - School of Law and Reyes Browne Reilley
Downloads 551 (55,348)

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keyword advertising, adwords, trademark, publicity rights, professional responsibility, lawyers, search engine marketing

31.

Understanding the Consumer Review Fairness Act of 2016

24 Michigan Telecommunications and Technology Law Review 1, Santa Clara Univ. Legal Studies Research Paper No. 4-17
Number of pages: 15 Posted: 24 Feb 2017 Last Revised: 05 Feb 2018
Eric Goldman
Santa Clara University - School of Law
Downloads 504 (61,979)

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Consumer Reviews, Consumer Review Fairness Act, Consumer Review Freedom Act, Gag Clause, Non-Disparagement Clause, Anti-Review Clause

32.

Featuring People in Ads (2014 Edition)

Advertising & Marketing Law: Cases and Materials (2014 edition), Santa Clara Univ. Legal Studies Research Paper No. 17-14
Number of pages: 76 Posted: 15 Aug 2014 Last Revised: 04 Sep 2014
Eric Goldman and Rebecca Tushnet
Santa Clara University - School of Law and Harvard Law School
Downloads 489 (64,349)

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privacy, publicity rights, celebrity rights, advertising, advertisements, ad copy, endorsement, testimonial

33.

Judicial Resolution of Nonconsensual Pornography Dissemination Cases

14 I/S 283 (2018)
Number of pages: 70 Posted: 17 Apr 2017 Last Revised: 01 Sep 2018
Eric Goldman and Angie Jin
Santa Clara University - School of Law and Cornell University - Law School
Downloads 483 (65,300)

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revenge pornography, nonconsensual pornography, involuntary pornography, child pornography, pornography, section 230

34.

The Challenges of Regulating Warez Trading

Social Science Computer Review, Vol. 23, No. 24, 2005
Number of pages: 5 Posted: 24 Jan 2005
Eric Goldman
Santa Clara University - School of Law
Downloads 478 (66,158)

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Warez, trading, traders, copyright infringement, pirates, abandonware

35.

The Complicated Story of FOSTA and Section 230

First Amendment Law Review, Vol. 17, page 279, 2019
Number of pages: 15 Posted: 17 Apr 2019
Eric Goldman
Santa Clara University - School of Law
Downloads 473 (67,013)

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FOSTA, sex trafficking, prostitution, First Amendment, free speech, Section 230, CDA, Backpage

36.

Sex Trafficking Exceptions to Section 230

Santa Clara Univ. Legal Studies Research Paper, No. 2017-13
Number of pages: 10 Posted: 20 Sep 2017 Last Revised: 03 May 2018
Eric Goldman
Santa Clara University - School of Law
Downloads 446 (72,018)
Citation 1

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Section 230, 47 USC 230, CDA, Communications Decency Act, Sex Trafficking, Trafficking, Sesta, Stop Enabling Sex Traffickers Act, Save Act, Backpage

37.

Ex Parte Seizures and the Defend Trade Secrets Act

Washington and Lee Law Review, Vol. 72, No. 284, 2015
Number of pages: 25 Posted: 01 Dec 2015
Eric Goldman
Santa Clara University - School of Law
Downloads 439 (73,376)

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intellectual property, trade secrets, ex parte actions, seizures, TRO, employee mobility, competition, remedies

38.

Featuring People in Ads

Rebecca Tushnet and Eric Goldman, Advertising & Marketing Law: Cases and Materials, p. 615, 2012, Santa Clara Univ. Legal Studies Research Paper No. 2105713
Number of pages: 49 Posted: 18 Jul 2012
Eric Goldman and Rebecca Tushnet
Santa Clara University - School of Law and Harvard Law School
Downloads 433 (74,616)

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advertising law, marketing law, publicity rights, privacy rights, advertising, marketing, endorsement, testimonials, fTC, guidelines

39.

Fixing Software Patents

Forbes Tertium Quid Blog, November 28, December 11 and December 12, 2012, Santa Clara Univ. Legal Studies Research Paper No. 01-13
Number of pages: 13 Posted: 10 Jan 2013 Last Revised: 15 Jan 2013
Eric Goldman
Santa Clara University - School of Law
Downloads 419 (77,583)

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software patents, patents, innovation

40.

How the DMCA's Online Copyright Safe Harbor Failed

3 NTUT J. of Intell. Prop. L. & Mgmt. 195 (2014), Santa Clara Univ. Legal Studies Research Paper No. 7-15
Number of pages: 5 Posted: 05 Apr 2015 Last Revised: 18 Jul 2015
Eric Goldman
Santa Clara University - School of Law
Downloads 405 (80,733)

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copyright law, DMCA, safe harbor, notice-and-takedown, ocilla, 512(c)

41.

The Defend Trade Secrets Act Isn't an 'Intellectual Property' Law

Santa Clara High Tech Law Journal, Vol. 33, pages 541-551, 2017, Santa Clara Univ. Legal Studies Research Paper No. 5-17
Number of pages: 12 Posted: 01 Mar 2017 Last Revised: 19 Sep 2017
Eric Goldman
Santa Clara University - School of Law
Downloads 399 (82,114)

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defend trade secrets act, DTSA, trade secrets, intellectual property, 47 USC 230, CDA

42.

Stealth Risks of Regulating Stealth Marketing: A Comment on Ellen Goodman's 'Stealth Marketing and Editorial Integrity'

Texas Law Review, Vol. 85, 2007, Santa Clara Univ. Legal Studies Research Paper No. 07-24
Number of pages: 6 Posted: 15 Feb 2007
Eric Goldman
Santa Clara University - School of Law
Downloads 366 (90,749)

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stealth marketing, payola, commercial speech, consumer behavior, sponsorship disclosure laws, broadcasting, search engines

43.

Professors’ Letter in Opposition to the Defend Trade Secrets Act of 2015 (S. 1890, H.R. 3326)

Number of pages: 23 Posted: 07 Dec 2015
Santa Clara University - School of Law, Elon University School of Law, Mitchell Hamline School of Law and Washington and Lee University School of Law
Downloads 364 (91,345)

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trade secrets, innovation, cyberespionage, cybersecurity, intellectual property

44.

Want to Kill Facebook and Google? Preserving Section 230 Is Your Best Hope

Balkinization, New Controversies in Intermediary Liability Law, 2019
Number of pages: 5 Posted: 17 Jun 2019
Eric Goldman
Santa Clara University - School of Law
Downloads 363 (91,627)
Citation 1

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section 230, 47 usc 230, cda, startups, entry barriers, litigation costs, Google, Facebook

45.

Do We Need a New Federal Trade Secret Law?

Forbes Tertium Quid, Sept. 16, 2014, Santa Clara Univ. Legal Studies Research Paper No. 35-14
Number of pages: 7 Posted: 19 Sep 2014 Last Revised: 22 Oct 2014
Eric Goldman
Santa Clara University - School of Law
Downloads 336 (100,040)

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trade secret, uniform trade secret act, UTSA, Computer Fraud & Abuse Act, CFAA, employee mobility, Congress, misappropriation

46.

Of Course the First Amendment Protects Google and Facebook (and It’s Not a Close Question)

Knight First Amendment Institute’s Emerging Threats Series, February 2018, Santa Clara Univ. Legal Studies Research Paper, No. 2018-08
Number of pages: 5 Posted: 08 Mar 2018 Last Revised: 03 May 2018
Eric Goldman
Santa Clara University - School of Law
Downloads 331 (101,724)
Citation 2

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First Amendment, Free Speech, Google, Facebook, Search Engine, Newsfeed, Newspapers, Censorship

47.

Copyright’s Memory Hole

Brigham Young University Law Review, Forthcoming, Northeastern University School of Law Research Paper No. 344-2019
Number of pages: 68 Posted: 18 Mar 2019 Last Revised: 30 Jul 2020
Eric Goldman and Jessica M. Silbey
Santa Clara University - School of Law and Northeastern University - School of Law
Downloads 321 (105,294)

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copyright, privacy, reputation, orwell, 1984, censorship, free speech, memory hole

48.

Emojis and Intellectual Property Law

Santa Clara Univ. Legal Studies Research Paper
Number of pages: 5 Posted: 25 Nov 2018
Eric Goldman and Gabriella Ziccarelli
Santa Clara University - School of Law and Santa Clara University School of Law
Downloads 288 (118,327)

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emoji, emoticon, copyright, trademark, intellectual property

49.

Speech Showdowns at the Virtual Corral

Number of pages: 10 Posted: 15 Jul 2005
Eric Goldman
Santa Clara University - School of Law
Downloads 271 (126,071)

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Virtual worlds, state action, sims online, Peter Ludlow, cyberspace exceptionalism, 47 USC 230

50.

Self-Publishing an Electronic Casebook Benefited Our Readers -- And Us

Washington Journal of Law, Technology & Arts, Vol. 11, No. 49, 2015, Santa Clara Univ. Legal Studies Research Paper No. 21­-15
Number of pages: 15 Posted: 19 Sep 2015 Last Revised: 07 Dec 2015
Eric Goldman and Rebecca Tushnet
Santa Clara University - School of Law and Harvard Law School
Downloads 269 (127,097)

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casebook, ebook, advertising, marketing, law, self-publishing, textbook

51.

The U.K. Online Harms White Paper and the Internet’s Cable-ized Future

Ohio State Tech. L.J., Forthcoming
Number of pages: 12 Posted: 20 Aug 2019 Last Revised: 01 Jun 2020
Eric Goldman
Santa Clara University - School of Law
Downloads 257 (133,295)
Citation 1

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ugc, user-generated content, intermediary liability, section 230, 47 usc 230, online harms, censorship, duty of care

52.

Balancing Section 230 and Anti-Sex Trafficking Initiatives

Santa Clara Univ. Legal Studies Research Paper, No. 2017-17
Number of pages: 9 Posted: 01 Dec 2017 Last Revised: 03 May 2018
Eric Goldman
Santa Clara University - School of Law
Downloads 254 (134,843)

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Section 230, 47 USC 230, Sesta, Fosta, Sex Trafficking, User-Generated Content, UGC, CDA, Communications Decency Act, Save Act, Backpage

53.

Patients’ Online Reviews of Physicians

Medical Ethics, a journal of Lahey Health, Fall 2013, page 6, Santa Clara Univ. Legal Studies Research Paper No. 28-13
Number of pages: 4 Posted: 18 Dec 2013
Eric Goldman
Santa Clara University - School of Law
Downloads 240 (142,588)

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doctor, patient, healthcare, consumer reviews, online reviews

54.

Featuring People in Ads (2018 Edition)

Advertising & Marketing Law: Cases and Materials, Fourth Edition, Summer 2018, Santa Clara Univ. Legal Studies Research Paper, Harvard Public Law Working Paper No. 19-09
Number of pages: 89 Posted: 08 Oct 2018 Last Revised: 14 Mar 2019
Eric Goldman and Rebecca Tushnet
Santa Clara University - School of Law and Harvard Law School
Downloads 217 (157,046)

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privacy, publicity rights, celebrity rights, advertising, advertisements, ad copy, endorsement, testimonial

55.

Featuring People in Ads (2016 Edition)

Advertising & Marketing Law: Cases and Materials (2016 edition), a casebook by Rebecca Tushnet and Eric Goldman, Santa Clara Univ. Legal Studies Research Paper No. 1-17
Number of pages: 77 Posted: 29 Nov 2016 Last Revised: 16 Mar 2017
Eric Goldman and Rebecca Tushnet
Santa Clara University - School of Law and Harvard Law School
Downloads 211 (161,123)

Abstract:

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privacy, publicity rights, celebrity rights, advertising, advertisements, ad copy, endorsement, testimonial

56.

Amicus Brief of 29 IP, Internet Law, & Antitrust Professors in 1-800 Contacts v. F.T.C.

Stanford Law and Economics Olin Working Paper No. 538
Number of pages: 30 Posted: 21 Sep 2019 Last Revised: 18 Nov 2019
Mark A. Lemley and Eric Goldman
Stanford Law School and Santa Clara University - School of Law
Downloads 178 (188,330)

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1-800 Contacts, online retailing, trademark, FTC, federal trade commission, keyword advertising, adwords, settlement, antitrust, advertising, search engine, bid rigging, market division, horizontal restraints, game theory, prisoner's dilemma, trademark bullying

57.

An Assessment of the Consumer Review Freedom Act of 2015

Santa Clara Univ. Legal Studies Research Paper No. 2-15
Number of pages: 7 Posted: 05 Nov 2015 Last Revised: 07 Dec 2015
Eric Goldman
Santa Clara University - School of Law
Downloads 164 (202,074)
Citation 1

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consumer reviews, online reviews, non-disparagement, gag contracts, anti-review clauses, statutory analysis

58.

Why Internet Companies Can't Stop Awful Content

Number of pages: 5 Posted: 06 Feb 2020
Eric Goldman and Jess Miers
Santa Clara University - School of Law and Santa Clara University - School of Law
Downloads 158 (208,566)

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internet, content, section 230, 47 usc 230, cda, harmful content, online regulation, censorship, immunity

59.

Brief of Amici Curiae Internet Law Professors in the Garcia v. Google Case

Santa Clara Univ. Legal Studies Research Paper No. 2-15
Number of pages: 23 Posted: 18 Dec 2014
Eric Goldman and Venkat Balasubramani
Santa Clara University - School of Law and Independent
Downloads 133 (239,845)

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garcia, google, copyright, 47 usc 230, section 230, internet immunity, user-generated content, youtube, social media, social networking

60.

Who Cyber-Attacked Ken Zeran, and Why?

Law.com, 2017, Santa Clara Univ. Legal Studies Research Paper, No. 2017-18
Number of pages: 4 Posted: 01 Dec 2017 Last Revised: 03 May 2018
Eric Goldman
Santa Clara University - School of Law
Downloads 123 (254,524)

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kenneth zeran, zeran v america online, section 230, 47 usc 230, cda, communications decency act, cyber-harassment, online impersonation, e-personation, cyber-attack

61.

Internet Immunity and the Freedom to Code

Communications of the ACM, Vol. 62, pages 22-24 (2019)
Number of pages: 5 Posted: 04 Sep 2019
Eric Goldman
Santa Clara University - School of Law
Downloads 91 (312,969)

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free speech, section 230, 47 usc 230, communications decency act, cda, freedom, innovation

62.

Case Studies in Atypical Advertising Regulation

Advertising & Marketing Law: Cases and Materials, Fourth Edition, Summer, 2018, Santa Clara Univ. Legal Studies Research Paper
Number of pages: 87 Posted: 25 Oct 2018
Rebecca Tushnet and Eric Goldman
Harvard Law School and Santa Clara University - School of Law
Downloads 90 (315,063)

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advertising law, housing advertising, political advertising, discrimination

63.

Amicus Brief of Cybersecurity Law Professors in Enigma Software v. Malwarebytes

Santa Clara Univ. Legal Studies Research Paper
Number of pages: 19 Posted: 20 Nov 2019
Eric Goldman
Santa Clara University - School of Law
Downloads 81 (336,194)

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malware, spyware, viruses, spam, adware, rogue software, scareware, crapware, bloatware, 47 usc 230, section 230, cda, threats, amicus brief, cybersecurity, ransomware, competition, antitrust,

64.

Featuring People in Ads (2020 Edition)

Advertising & Marketing Law: Cases and Materials, Fifth Edition, Summer 2020, Santa Clara Univ. Legal Studies Research Paper
Number of pages: 52 Posted: 16 Sep 2020
Rebecca Tushnet and Eric Goldman
Harvard Law School and Santa Clara University - School of Law
Downloads 67 (376,809)

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advertising, marketing, personality rights, publicity rights, name, likeness, voice, image, signature, lookalike, soundalike, trademark, false endorsement, endorsers, influencers, testimonials

65.

How Section 230 Enhances the First Amendment

American Constitution Society (ACS) Issue Brief, 2020, Santa Clara Univ. Legal Studies Research Paper
Number of pages: 14 Posted: 09 Sep 2020
Eric Goldman
Santa Clara University - School of Law
Downloads 47 (441,452)

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Constitution, First Amendment, Section 230, 47 USC 230, Cda, Communications Decency Act, Free Speech, Free Expression

66.

Case Studies in Housing and Political Advertising Regulation

Advertising & Marketing Law: Cases & Materials, Fifth Edition (Summer 2020), Santa Clara Univ. Legal Studies Research Paper
Number of pages: 46 Posted: 22 Sep 2020
Rebecca Tushnet and Eric Goldman
Harvard Law School and Santa Clara University - School of Law
Downloads 27 (534,274)

Abstract:

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advertising law, housing advertising, political advertising, discrimination, marketing law, propaganda

67.

Zeran v. America Online E-Resource

Zeran v. America Online, 2020, Santa Clara Univ. Legal Studies Research Paper
Number of pages: 267 Posted: 29 Sep 2020
Eric Goldman and Jeff Kosseff
Santa Clara University - School of Law and United States Naval Academy, Cyber Science Department
Downloads 18 (591,100)

Abstract:

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zeran, america online, AOL, defamation, negligence, CDA, communications decency act, 47 USC230, section 230, internet