Robert Zeithammer

University of California, Los Angeles (UCLA) - Anderson School of Management

110 Westwood Plaza

Los Angeles, CA 90095-1481

United States

SCHOLARLY PAPERS

20

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SSRN CITATIONS
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Top 12,532

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67

CROSSREF CITATIONS

46

Scholarly Papers (20)

Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets

Forthcoming in Management Science
Number of pages: 39 Posted: 21 Dec 2012 Last Revised: 03 Mar 2014
Klaus M. Schmidt, Martin Spann and Robert Zeithammer
Ludwig Maximilian University of Munich (LMU) - Faculty of Economics, Ludwig Maximilian University of Munich (LMU) - Faculty of Business Administration (Munich School of Management) and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 388 (131,124)
Citation 10

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customer-driven pricing mechanisms, pay what you want, revenue management, price discrimination, social preferences

Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets

CESifo Working Paper Series No. 5069
Number of pages: 40 Posted: 02 Dec 2014
Klaus M. Schmidt, Martin Spann and Robert Zeithammer
Ludwig Maximilian University of Munich (LMU) - Faculty of Economics, Ludwig Maximilian University of Munich (LMU) - Faculty of Business Administration (Munich School of Management) and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 138 (357,997)
Citation 3

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customer-driven pricing mechanisms, pay what you want, price discrimination, revenue management, social preferences

2.

Forward-Looking Bidding in Online Auctions

Number of pages: 39 Posted: 02 Jan 2004
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 360 (143,706)
Citation 24

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sequential auctions, eBay, bidding strategy

3.

Strategic Bid-Shading and Sequential Auctioning with Learning from Past Prices

Number of pages: 47 Posted: 13 Jul 2004
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 183 (280,595)
Citation 3

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Auctions, markets, optimal bidding, optimal auctioning

4.

The Sealed-Bid Abstraction in Online Auctions

Number of pages: 50 Posted: 08 Nov 2007 Last Revised: 01 Apr 2010
Robert Zeithammer and Christopher Adams
University of California, Los Angeles (UCLA) - Anderson School of Management and CBO
Downloads 168 (302,153)
Citation 9

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eBay, empirical auctions, sealed bidding, online auction

5.

The Hesitant Hai Gui: Return-Migration Preferences of U.S. - Educated Chinese Scientists and Engineers

Number of pages: 42 Posted: 01 Jan 2011 Last Revised: 03 Sep 2011
Robert Zeithammer and Ryan Kellogg
University of California, Los Angeles (UCLA) - Anderson School of Management and University of California, Berkeley
Downloads 167 (303,750)
Citation 4

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migration, China, science and engineering policy

6.

Bayesian Estimation of Multivariate Normal Models When Dimensions are Absent

Number of pages: 48 Posted: 10 May 2006
Robert Zeithammer, Peter Lenk and Peter Lenk
University of California, Los Angeles (UCLA) - Anderson School of Management and University of Michigan, Stephen M. Ross School of BusinessUniversity of Michigan
Downloads 143 (345,435)

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Missing data, Data augmentation, Bayesian inference, Covariance estimation

7.

Sequential Auctions with Information About Future Goods

Number of pages: 46 Posted: 08 May 2006 Last Revised: 30 Dec 2010
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 140 (351,261)
Citation 1

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sequential auctions, dynamic games, information

8.

A Reflection on Analytical Work in Marketing: Three Points of Consensus

Number of pages: 12 Posted: 02 Sep 2011
Olin School - Washington University in St. Louis, University of California, Los Angeles (UCLA) - Anderson School of Management, University of Southern California - Marshall School of Business, University of Michigan, Stephen M. Ross School of Business, Rice University, Duke University - Fuqua School of Business, The University of Texas at Dallas, Naveen Jindal School of Management, Columbia University - Columbia Business School, Yale School of Management, Questrom School of Business, Boston University and University of California, Berkeley
Downloads 129 (373,919)
Citation 1

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9.

Impact of a Supreme Court Decision on the Preferences of Americans regarding Abortion Policy

Number of pages: 32 Posted: 16 Sep 2022 Last Revised: 13 Jan 2023
Raphael Thomadsen, Robert Zeithammer and Song Yao
Olin School - Washington University in St. Louis, University of California, Los Angeles (UCLA) - Anderson School of Management and Washington University in St. Louis - John M. Olin Business School
Downloads 128 (376,172)

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Voting, Conjoint, Abortion Policy, Supreme Court, Roe v. Wade

10.

Vertical Differentiation with Variety-Seeking Customers

Number of pages: 29 Posted: 01 Jan 2011 Last Revised: 03 Sep 2011
Robert Zeithammer and Raphael Thomadsen
University of California, Los Angeles (UCLA) - Anderson School of Management and Olin School - Washington University in St. Louis
Downloads 115 (409,833)
Citation 9

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differentiation, variety seeking, competition

11.

Advertising Agency Selection Contest with Partial Reimbursements of Participation Costs

Simon School Working Paper No. FR 11-06
Number of pages: 41 Posted: 31 Dec 2010 Last Revised: 03 Sep 2011
Sharon Horsky, Dan Horsky and Robert Zeithammer
Hebrew University of Jerusalem - Jerusalem School of Business Administration, Simon Graduate School of Business, University of Rochester and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 115 (407,226)
Citation 1

Abstract:

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advertising agency, contest, auctions with entry, reimbursements, incumbency, score auction

12.

Optimal Reverse-Pricing Mechanisms

Number of pages: 34 Posted: 02 Apr 2010
Martin Spann, Robert Zeithammer and Gerald Häubl
Ludwig Maximilian University of Munich (LMU) - Faculty of Business Administration (Munich School of Management), University of California, Los Angeles (UCLA) - Anderson School of Management and University of Alberta - Department of Marketing, Business Economics & Law
Downloads 109 (423,336)
Citation 3

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reverse pricing, name-your-own-price, analytical modeling, e-commerce

13.

Statistical Benefits of Choices from Subsets

Number of pages: 43 Posted: 21 Jun 2008 Last Revised: 18 Dec 2008
Robert Zeithammer, Peter Lenk and Peter Lenk
University of California, Los Angeles (UCLA) - Anderson School of Management and University of Michigan, Stephen M. Ross School of BusinessUniversity of Michigan
Downloads 105 (434,773)

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discrete choice, logit, probit, conjoint, choice, choice-set, subset

14.

Optimal Selling in Dynamic Auctions: Information Versus Commitment

Number of pages: 21 Posted: 31 Aug 2005
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 95 (465,444)
Citation 1

Abstract:

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Auctions, Game-theory, Durable-goods monopoly, Optimal selling

15.

Adjustment of Bidding Strategies after a Switch to First-Price Rules

Number of pages: 28 Posted: 16 Feb 2022
Miguel Alcobendas and Robert Zeithammer
Yahoo! Research and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 90 (484,996)

Abstract:

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Auctions, online advertising

16.

Consumer Behavior in Bidding Markets with Participation Costs

University of Alberta School of Business Research Paper No. 2019-710
Number of pages: 47 Posted: 02 Nov 2019 Last Revised: 06 Dec 2019
Robert Zeithammer, Lucas Stich, Martin Spann and Gerald Häubl
University of California, Los Angeles (UCLA) - Anderson School of Management, University of Würzburg - Business Administration & Economics, Ludwig Maximilian University of Munich (LMU) - Faculty of Business Administration (Munich School of Management) and University of Alberta - Department of Marketing, Business Economics & Law
Downloads 73 (545,389)
Citation 2

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Pricing, Auctions, Behavioral Economics, Laboratory Experiment

The Pivotal Role of Fairness: Which Consumers Like Annuities?

NBER Working Paper No. w25067
Number of pages: 24 Posted: 24 Sep 2018 Last Revised: 30 Jun 2023
Suzanne B. Shu, Robert Zeithammer and John W. Payne
University of California, Los Angeles - Anderson School of Management, University of California, Los Angeles (UCLA) - Anderson School of Management and Duke University - Marketing
Downloads 64 (594,039)
Citation 5

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The Pivotal Role of Fairness: Which Consumers Like Annuities?

Financial Planning Review, Vol. 1, Issue 3-4, September-December 2018
Posted: 12 Nov 2019
Suzanne B. Shu, Robert Zeithammer and John W. Payne
University of California, Los Angeles - Anderson School of Management, University of California, Los Angeles (UCLA) - Anderson School of Management and Duke University - Marketing

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18.

Commitment in Sequential Auctioning: Advance Listings and Threshold Prices

Number of pages: 30 Posted: 09 Nov 2007 Last Revised: 15 Feb 2008
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 53 (640,570)

Abstract:

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Auctions, Game-theory, Durable-goods monopoly, Optimal selling, Commitment, Non-commitment dynamic pricing

19.

Modeling Bidder Risk Preferences to Optimize Pricing

Number of pages: 36 Posted: 02 Nov 2019
Robert Zeithammer and Lucas Stich
University of California, Los Angeles (UCLA) - Anderson School of Management and University of Würzburg - Business Administration & Economics
Downloads 29 (801,553)

Abstract:

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Pricing, Auctions, Risk Preferences, Econometric Modeling

20.

Economics, Psychology, and Social Dynamics of Consumer Bidding in Auctions

Marketing Letters, Vol. 16, Fall 2006
Posted: 13 Sep 2006
University of Virginia (UVA), McIntire School of Commerce, Yale University - School of Management, University of Queensland - Business School, Pamplin College of Business, Virginia Tech, University of Michigan, Stephen M. Ross School of Business, Georgia State University - Department of Economics, Rice University - Jesse H. Jones Graduate School of Business, New York University (NYU) - Department of Marketing, Rice University, Rutgers University, Piscataway, Independent and University of California, Los Angeles (UCLA) - Anderson School of Management

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auctions, bidding, economic psychology, social dynamics, experimental economics