Robert Zeithammer

University of California, Los Angeles (UCLA) - Anderson School of Management

110 Westwood Plaza

Los Angeles, CA 90095-1481

United States

SCHOLARLY PAPERS

16

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CITATIONS
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49

Scholarly Papers (16)

Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets

Forthcoming in Management Science
Number of pages: 39 Posted: 21 Dec 2012 Last Revised: 03 Mar 2014
Klaus M. Schmidt, Martin Spann and Robert Zeithammer
Ludwig Maximilian University of Munich - Faculty of Economics, Ludwig Maximilian University of Munich - Faculty of Business Administration (Munich School of Management) and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 294 (86,771)

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customer-driven pricing mechanisms, pay what you want, revenue management, price discrimination, social preferences

Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets

CESifo Working Paper Series No. 5069
Number of pages: 40 Posted: 02 Dec 2014
Klaus M. Schmidt, Martin Spann and Robert Zeithammer
Ludwig Maximilian University of Munich - Faculty of Economics, Ludwig Maximilian University of Munich - Faculty of Business Administration (Munich School of Management) and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 89 (248,334)

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customer-driven pricing mechanisms, pay what you want, price discrimination, revenue management, social preferences

2.

Forward-looking Bidding in Online Auctions

Number of pages: 39 Posted: 02 Jan 2004
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 328 (75,553)
Citation 30

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sequential auctions, eBay, bidding strategy

3.

Strategic Bid-Shading and Sequential Auctioning with Learning from Past Prices

Number of pages: 47 Posted: 13 Jul 2004
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 156 (156,693)
Citation 3

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Auctions, markets, optimal bidding, optimal auctioning

4.

The Sealed-Bid Abstraction in Online Auctions

Number of pages: 50 Posted: 08 Nov 2007 Last Revised: 01 Apr 2010
Robert Zeithammer and Christopher Adams
University of California, Los Angeles (UCLA) - Anderson School of Management and Federal Trade Commission - Bureau of Economics
Downloads 121 (188,029)
Citation 4

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eBay, empirical auctions, sealed bidding, online auction

5.

Sequential Auctions with Information About Future Goods

Number of pages: 46 Posted: 08 May 2006 Last Revised: 30 Dec 2010
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 113 (198,876)
Citation 3

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sequential auctions, dynamic games, information

6.

The Hesitant Hai Gui: Return-Migration Preferences of U.S. - Educated Chinese Scientists and Engineers

Number of pages: 42 Posted: 01 Jan 2011 Last Revised: 03 Sep 2011
Robert Zeithammer and Ryan Kellogg
University of California, Los Angeles (UCLA) - Anderson School of Management and University of California, Berkeley
Downloads 111 (193,978)

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migration, China, science and engineering policy

7.

Bayesian Estimation of Multivariate Normal Models when Dimensions are Absent

Number of pages: 48 Posted: 10 May 2006
Robert Zeithammer and Peter Lenk
University of California, Los Angeles (UCLA) - Anderson School of Management and University of Michigan, Stephen M. Ross School of Business
Downloads 104 (209,244)
Citation 6

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Missing data, Data augmentation, Bayesian inference, Covariance estimation

8.

Optimal Reverse-Pricing Mechanisms

Number of pages: 34 Posted: 02 Apr 2010
Martin Spann, Robert Zeithammer and Gerald Häubl
Ludwig Maximilian University of Munich - Faculty of Business Administration (Munich School of Management), University of California, Los Angeles (UCLA) - Anderson School of Management and University of Alberta - Department of Marketing, Business Economics & Law
Downloads 86 (242,999)
Citation 1

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reverse pricing, name-your-own-price, analytical modeling, e-commerce

9.

Optimal Selling in Dynamic Auctions: Information versus Commitment

Number of pages: 21 Posted: 31 Aug 2005
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 77 (265,211)
Citation 1

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Auctions, Game-theory, Durable-goods monopoly, Optimal selling

10.

Statistical Benefits of Choices from Subsets

Number of pages: 43 Posted: 21 Jun 2008 Last Revised: 18 Dec 2008
Robert Zeithammer and Peter Lenk
University of California, Los Angeles (UCLA) - Anderson School of Management and University of Michigan, Stephen M. Ross School of Business
Downloads 65 (286,546)

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discrete choice, logit, probit, conjoint, choice, choice-set, subset

11.

A Reflection on Analytical Work in Marketing: Three Points of Consensus

Number of pages: 12 Posted: 02 Sep 2011
Olin School - Washington University in St. Louis, University of California, Los Angeles (UCLA) - Anderson School of Management, USC Marshall School of Business, University of Michigan, Stephen M. Ross School of Business, Rice University, Duke University - Fuqua School of Business, The University of Texas at Dallas, Naveen Jindal School of Management, Columbia University - Columbia Business School, Yale School of Management, Questrom School of Business, Boston University and University of California, Berkeley
Downloads 59 (284,231)
Citation 1

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12.

Advertising Agency Selection Contest with Partial Reimbursements of Participation Costs

Simon School Working Paper No. FR 11-06
Number of pages: 41 Posted: 31 Dec 2010 Last Revised: 03 Sep 2011
Sharon Horsky, Dan Horsky and Robert Zeithammer
Hebrew University of Jerusalem - Jerusalem School of Business Administration, Simon Graduate School of Business, University of Rochester and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 55 (295,769)

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advertising agency, contest, auctions with entry, reimbursements, incumbency, score auction

13.

Commitment in Sequential Auctioning: Advance Listings and Threshold Prices

Number of pages: 30 Posted: 09 Nov 2007 Last Revised: 15 Feb 2008
Robert Zeithammer
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 34 (375,020)

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Auctions, Game-theory, Durable-goods monopoly, Optimal selling, Commitment, Non-commitment dynamic pricing

14.

Vertical Differentiation with Variety-Seeking Customers

Number of pages: 29 Posted: 01 Jan 2011 Last Revised: 03 Sep 2011
Robert Zeithammer and Raphael Thomadsen
University of California, Los Angeles (UCLA) - Anderson School of Management and Olin School - Washington University in St. Louis
Downloads 30 (316,080)

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differentiation, variety seeking, competition

15.

Beyond Posted Prices: The Past, Present, and Future of Participative Pricing Mechanisms

Number of pages: 44 Posted: 06 Feb 2017 Last Revised: 29 Sep 2017
Ludwig Maximilian University of Munich - Faculty of Business Administration (Munich School of Management), University of California, Los Angeles (UCLA) - Anderson School of Management, ESADE Business School, University of Texas at Dallas - Naveen Jindal School of Management, Emory University - Department of Marketing, London Business School - Department of Marketing, University of Cambridge - Judge Business School, University of Alberta - Department of Marketing, Business Economics & Law, University of Frankfurt - Department of Marketing and Cornell University - Samuel Curtis Johnson Graduate School of Management
Downloads 0 (271,315)

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Pay What You Want, Name Your Own Price, Charity Auctions, Outcome and process satisfaction, consumer behavior

16.

Economics, Psychology, and Social Dynamics of Consumer Bidding in Auctions

Marketing Letters, Vol. 16, Fall 2006
Posted: 13 Sep 2006
University of Virginia (UVA), McIntire School of Commerce, Yale University - School of Management, University of Alberta - Department of Marketing, Business Economics & Law, Pamplin College of Business, Virginia Tech, University of Michigan, Stephen M. Ross School of Business, Georgia State University - Department of Economics, Rice University - Jesse H. Jones Graduate School of Business, New York University (NYU) - Department of Marketing, Rice University, Rutgers University, Piscataway, Independent and University of California, Los Angeles (UCLA) - Anderson School of Management

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auctions, bidding, economic psychology, social dynamics, experimental economics