Chaoliang Ma

University of Science and Technology of China (USTC)

96, Jinzhai Road

Hefei, Anhui 230026

China

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Effects of Scarcity-Induced Demand on the Crowdfunding Market

Number of pages: 41 Posted: 08 Feb 2019 Last Revised: 03 Dec 2019
Zhijin Zhou, Chaoliang Ma and Yong Tan
University of Washington - Michael G. Foster School of Business, University of Science and Technology of China (USTC) and University of Washington - Michael G. Foster School of Business
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Abstract:

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Crowdfunding, Scarcity Strategy, Behavioral Mechanism, Hierarchical Bayesian