Rob Potharst

Erasmus University Rotterdam - Department of Computer Science

P.O. Box 1738

Room T08-21

3000 DR Rotterdam, 3000 DR

Netherlands

Erasmus Research Institute of Management (ERIM)

P.O. Box 1738

3000 DR Rotterdam

Netherlands

SCHOLARLY PAPERS

5

DOWNLOADS
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in Total Papers Downloads

1,157

CITATIONS

1

Scholarly Papers (5)

1.

Neural Networks for Target Selection in Direct Marketing

ERIM Report Series Reference No. ERS-2001-14-LIS
Number of pages: 20 Posted: 10 Feb 2003
Rob Potharst, U. Kaymak and Wim Pijls
Erasmus University Rotterdam - Department of Computer Science, Erasmus University Rotterdam (EUR) - Faculty of Economics - Department of Computer Science and Erasmus Research Institute of Management (ERIM)
Downloads 696 (25,051)
Citation 1

Abstract:

neural networks, data mining, direct mail, direct marketing, target selection

2.

Direct Mailing Decisions for a Dutch Fundraiser

ERIM Report Series Reference No. ERS-2002-111-LIS
Number of pages: 28 Posted: 26 Aug 2006
Jedid-Jah Jonker, Nanda Piersma and Rob Potharst
Social and Cultural Planning Office, University of Amsterdam - Academy for Economic Studies and Erasmus University Rotterdam - Department of Computer Science
Downloads 137 (169,046)

Abstract:

decision support system, direct marketing, Markov decision process

3.

Pattern-Based Target Selection Applied to Fund Raising

ERIM Report Series Reference No. ERS-2001-56-LIS
Number of pages: 17 Posted: 18 Feb 2003
Wim Pijls, Rob Potharst and U. Kaymak
Erasmus Research Institute of Management (ERIM), Erasmus University Rotterdam - Department of Computer Science and Erasmus University Rotterdam (EUR) - Faculty of Economics - Department of Computer Science
Downloads 97 (215,601)

Abstract:

frequent item sets, target selection, datamining, frequent patterns

4.

Classification Trees for Problems with Monotonicity Constraints

ERIM Report Series Reference No. ERS-2002-45-LIS
Number of pages: 39 Posted: 18 Feb 2003
Rob Potharst and A. J. Feelders
Erasmus University Rotterdam - Department of Computer Science and University of Utrecht
Downloads 68 (271,929)

Abstract:

monotone, monotonicity constraint, classification tree, decision tree, ordinal data

5.

Auk: A Simple Alternative to the Auc

ERIM Report Series Reference No. ERS-2010-024-LIS
Number of pages: 22 Posted: 07 Jun 2010
U. Kaymak and Rob Potharst
Erasmus University Rotterdam (EUR) - Faculty of Economics - Department of Computer Science and Erasmus University Rotterdam - Department of Computer Science
Downloads 58 (285,232)

Abstract:

ROC curve, area under ROC curve, AUC, H-measure, Kappa index, AUK, model ranking, model selection