Prasanta Kumar Padhy

Berhampur University, India

Professor, Department of Business Administration

Berhampur, Orissa 760007

India

SCHOLARLY PAPERS

14

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CITATIONS

1

Scholarly Papers (14)

1.

A Study on Customer Satisfaction & Service Gaps in Selected Private, Public & Foreign Banks

3rd IIMA Conference, Marketing Paradigms for Emerging Economies, Indian Institute of Management, 2009
Number of pages: 16 Posted: 22 Dec 2009 Last Revised: 30 Aug 2012
Prasanta Kumar Padhy and Biranchi Narayan Swar
Berhampur University, India and Symbiosis Institute of Business Management
Downloads 2,287 (3,488)
Citation 1

Abstract:

Service Quality, Banking Services, SERVQUAL Methodology, GAPS Model

2.

Innovative Service Quality in the Banking Sector: An Assessment Based on SERVQUAL Measures

Service Industry: Challenges and Opportunities International Conference, Waljat Colleges of Applied Sciences, Rusayl, Muscat, Sultanate of Oman, September 2006
Number of pages: 13 Posted: 11 Jan 2010
Prasanta Kumar Padhy
Berhampur University, India
Downloads 1,124 (11,972)

Abstract:

Service Quality, Customer Service, Service Marketing, Banking

3.

Implementation of Right CRM Strategy for Pharmaceutical Industry

Delhi Business Review, Vol. 9, No. 2, July-December, 2008
Number of pages: 13 Posted: 22 Dec 2009
Prasanta Kumar Padhy and Suresh Chandra Patnaik
Berhampur University, India and NIST (National Institute of Science and Technology)
Downloads 701 (20,084)

Abstract:

CRM, Pharmaceutical Marketing, Salesforce Effectiveness

4.

Promotion of Hospitality Service by Visitors Relationship Management in Indian Hotel Industry & its Analysis by Seven Ps of Service Marketing Mix

4th International Conference on Management, 2010
Number of pages: 13 Posted: 01 May 2010
A. Patanaik, Prasanta Kumar Padhy and Das Saumendra
affiliation not provided to SSRN, Berhampur University, India and AITAM,TEKKALI
Downloads 616 (26,930)

Abstract:

VRM,CRM, Touch Points, Promotion, 7 Ps, Hotel Industry

5.

Patient Satisfaction and Marketing Effectiveness in Selected Large Hospitals

Number of pages: 7 Posted: 15 Jan 2010
Prasanta Kumar Padhy and Dr. Sabyasachi Rath
Berhampur University, India and Vishwa Vishwani Institute of Systems & Management
Downloads 284 (74,360)

Abstract:

Hospital Service, Healthcare, Service Marketing

6.

A Study on Ethics and Professional Values in Public and Private Sector Steel Industries

International Conference in Economics, Business Management and Marketing (EBMM 2009) Singapore, October 9-11, 2009
Number of pages: 8 Posted: 17 Jan 2010 Last Revised: 08 Feb 2010
Prasanta Kumar Padhy and Ganesh Prasad Das
Berhampur University, India and Siksha O Anusandhan (SOA) University - Institute of Business and Computer Studies (IBCS)
Downloads 251 (76,497)

Abstract:

Ethics, Values, Employee Perception

7.

Marketing Orientation and Effectiveness in Hospitals: A Study of Executive Responses

PROCEEDINGS OF MARKETING IN THE NEW GLOBAL ORDER CONFERENCE, Excel Books, 2006
Number of pages: 12 Posted: 18 Jan 2010
Prasanta Kumar Padhy and Dr. Sabyasachi Rath
Berhampur University, India and Vishwa Vishwani Institute of Systems & Management
Downloads 181 (124,190)

Abstract:

Healthcare Service, Hospital Management, Service Marketing, Service Quality

8.

Internal Market for Supply Chain Management

This paper was presented at the Central Regional Convention, Indian Institute of Materials Management (IIMM), Nagpur, India (5- 6th April, 2008).
Number of pages: 6 Posted: 22 Dec 2009
Prasanta Kumar Padhy
Berhampur University, India
Downloads 164 (140,326)

Abstract:

Supply Chain, Internal Marketing

9.

Determinant of Job Satisfaction in Public and Private Sector: An Empirical Study

International Journal of Engineering Technology, Management and Applied Sciences, Vol 3, Issue 1 (2015)
Number of pages: 12 Posted: 02 May 2015
Prasanta Kumar Padhy and Jasmine Bhuyan
Berhampur University, India and Berhampur University
Downloads 87 (112,035)

Abstract:

Job Satisfaction, Public Sector Bank, Private Sector Bank, Bank Employees, and Satisfaction Level, Job Satisfaction Aspects

10.

Brand Perception by Celebrity Endorsement

International Journal of Advanced Research in Management and Social Sciences , Volume1, No.2, August 2012, ISSN: 2278 -6236, pp.79-93
Number of pages: 15 Posted: 10 Apr 2015
Das Saumendra and Prasanta Kumar Padhy
AITAM,TEKKALI and Berhampur University, India
Downloads 27 (117,993)

Abstract:

11.

Supply Chain Management: A Business Centric Approach

International Journal of Engineering and Technology (IJEAT), Volume1, Issue 1, August 2012, ISSN: 2249 -8958, pp.197-203
Number of pages: 7 Posted: 09 Apr 2015
AITAM,TEKKALI, Berhampur University, India, University of Gondar and Dr. Bhim Rao Ambedkar University
Downloads 25 (312,786)

Abstract:

Multinational companies; Key resource area; Cash flow management; HP; SCOR and GSC

12.

Surprise and Regularity: An Advertising Creativity Approach

ACROPOLIS- SODHA GANGA ,Volume -2, Number -1, Jan- Dec 2012., ISSN:2250-303X., pp 35-41.
Number of pages: 11 Posted: 10 Apr 2015
Das Saumendra, Koppala Venugopal and Prasanta Kumar Padhy
AITAM,TEKKALI, University of Gondar and Berhampur University, India
Downloads 6 (405,610)

Abstract:

Advertising Creativity, Surprise, Regularity, normativity and crazitivity.

13.

Social Context of Indian Soap Operas and Women's Issues

ZENITH International Journal of Multidisciplinary Research, Vol.2, Issue- 9, September 2012, ISSN 2231 5780, pp.219-226.
Number of pages: 351 Posted: 10 Apr 2015
Das Saumendra, Prasanta Kumar Padhy and A.S.C. Patnaik
AITAM,TEKKALI, Berhampur University, India and Independent
Downloads 3 (430,900)

Abstract:

14.

Healthcare Consumerism and Changing Doctor-Patient Relationship

Posted: 01 Mar 2012
Prasanta Kumar Padhy
Berhampur University, India

Abstract:

Consumerism, medical profession, medical consumerism, medical negligence, deficiency in medical services