Ad Th.H. Pruyn

University of Twente - Faculty of Behavioural Sciences

Professor of Marketing Communication and Consumer Behaviour

Netherlands

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Organizational Identification During a Merger: Determinants of Employees' Expected Identification with the New Organization

British Journal of Management, Vol. 17, No. S1, pp. S49-S67, March 2006
Number of pages: 19 Posted: 08 May 2006
Jos Bartels, Rynke Douwes, Menno Jong and Ad Th.H. Pruyn
University of Twente - Department of Communication Science, University of Twente - Department of Communication Science, University of Twente - Department of Communication Science and University of Twente - Faculty of Behavioural Sciences
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Abstract: