Jacob Goldenberg

Hebrew University of Jerusalem - Jerusalem School of Business Administration

Senior Lecturer of Marketing

Mount Scopus

Jerusalem, 91905

Israel

SCHOLARLY PAPERS

12

DOWNLOADS

1,472

CITATIONS

15

Scholarly Papers (12)

1.

The Quest for Content: How User-Generated Links Can Facilitate Online Exploration

Jacob Goldenberg, Gal Oestreicher-Singer, Shachar Reichman (2012) The Quest for Content: How User-Generated Links Can Facilitate Online Exploration. Journal of Marketing Research: August 2012, Vol. 49, No. 4, pp. 452-468.
Number of pages: 45 Posted: 20 Jan 2010 Last Revised: 21 Nov 2018
Hebrew University of Jerusalem - Jerusalem School of Business Administration, Tel Aviv University - Coller School of Management and Massachusetts Institute of Technology (MIT) - Sloan School of Management
Downloads 764 (31,067)
Citation 2

Abstract:

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UGC, networks, social networks, product networks, electronic commerce, recommender systems

2.

Improving Diffusion Forecasts Using Social Interactions Data

Number of pages: 45 Posted: 08 Sep 2011
Olivier Toubia, Jacob Goldenberg and Rosanna Garcia
Columbia Business School - Marketing, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Northeastern University - Marketing Area
Downloads 131 (214,186)
Citation 1

Abstract:

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diffusion models, forecasting, innovations, measurement, social networks

3.

Taking Control: An Integrated Model of Dispositional Self-Control and Measure

Advances in Consumer Research, Vol. 35, p. 542-550
Number of pages: 9 Posted: 04 Nov 2008
Danit Ein-Gar, Jacob Goldenberg and Lilach Sagiv
Tel-Aviv University, Coller School of Management, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Hebrew University of Jerusalem - Jerusalem School of Business Administration
Downloads 104 (253,564)
Citation 2

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self-control, control mechanisms, scale construction, individual differences

4.

Uncovering Social Network Structures through Penetration Data

Number of pages: 53 Posted: 21 Dec 2009 Last Revised: 11 Apr 2012
Yaniv Dover, Jacob Goldenberg and Daniel Shapira
Hebrew University of Jerusalem - Jerusalem School of Business Administration, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Ben-Gurion University of the Negev
Downloads 100 (260,425)
Citation 3

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Diffusion, Word of Mouth, Social Networks

5.

Integrating the Social Network to Diffusion Model and Evaluation of the Value of Hubs in the Adoption Process

Number of pages: 55 Posted: 21 Dec 2009
Jacob Goldenberg, Oded Lowengart and Daniel Shapira
Hebrew University of Jerusalem - Jerusalem School of Business Administration, Ben Gurion University and Ben-Gurion University of the Negev
Downloads 97 (265,668)
Citation 1

Abstract:

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Social Networks, Social Hubs, Diffusion, Influentials

6.

Local Neighborhoods as Early Predictors of Innovation Adoption

Number of pages: 35 Posted: 08 Feb 2010
Jacob Goldenberg
Hebrew University of Jerusalem - Jerusalem School of Business Administration
Downloads 92 (274,842)

Abstract:

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social networks, diffusion, new product forecasting

7.

Electronic Companion for: 'Improving Penetration Forecasts Using Social Interactions Data'

Number of pages: 9 Posted: 19 Jan 2014
Olivier Toubia, Jacob Goldenberg and Rosanna Garcia
Columbia Business School - Marketing, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Northeastern University - Marketing Area
Downloads 63 (341,846)

Abstract:

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diffusion models, forecasting, social interactions

8.

The Role of Consumers’ Self-Control in the Consumption of Virtue Products

Number of pages: 42 Posted: 01 Sep 2011
Danit Ein-Gar, Jacob Goldenberg and Lilach Sagiv
Tel-Aviv University, Coller School of Management, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Hebrew University of Jerusalem - Jerusalem School of Business Administration
Downloads 58 (356,057)

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Self-control, Virtue products, Health Behavior, Sunscreen lotion

9.

Blazing Saddles: The Early and Mainstream Markets in the High-Tech Product Life Cycle

Israel Economic Review, Vol. 4, No. 2, pp. 85-108, 2006
Number of pages: 24 Posted: 22 Nov 2012
Jacob Goldenberg, Barak Libai, Eitan Muller and Renana Peres
Hebrew University of Jerusalem - Jerusalem School of Business Administration, Tel Aviv University - Faculty of Management, Tel Aviv University - The Leon Recanati Graduate School of Business Administration and affiliation not provided to SSRN
Downloads 46 (394,719)
Citation 1

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10.

Mine Your Own Business: Market-Structure Surveillance through Text Mining

Marketing Science, Vol. 31, No. 3, 2012; pp. 521-543; DOI: 10.1287/mksc.1120.0713
Number of pages: 23 Posted: 24 Oct 2012 Last Revised: 07 Nov 2016
Oded Netzer, Ronen Feldman, Jacob Goldenberg and Moshe Fresko
Columbia Business School - Marketing, Hebrew University of Jerusalem - Jerusalem School of Business Administration, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Independent
Downloads 17 (529,038)
Citation 5

Abstract:

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text mining, user-generated content, market structure, marketing research

11.

Network Traces on Penetration: Uncovering Degree Distribution from Adoption Data

Marketing Science, Vol. 31, No. 4, pp. 689-712, 2012, DOI: 10.1287/mksc.1120.0711
Posted: 23 Oct 2012
Yaniv Dover, Jacob Goldenberg and Daniel Shapira
Hebrew University of Jerusalem - Jerusalem School of Business Administration, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Ben-Gurion University of the Negev

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social networks, diffusion of innovation, diffusion models, forecasting

12.

From Density to Destiny: Using Spatial Analysis for Early Prediction of New Product Success

Marketing Science Institute Working Paper No. 02-106
Posted: 12 Mar 2003
Tal Garber, Jacob Goldenberg, Barak Libai and Eitan Muller
Hebrew University of Jerusalem, Hebrew University of Jerusalem - Jerusalem School of Business Administration, Tel Aviv University - Faculty of Management and Tel Aviv University - The Leon Recanati Graduate School of Business Administration

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New products, forecasting, word-of-mouth, time and space diffusion