Joëlle Vanhamme

EDHEC Business School - Department of Marketing

France

SCHOLARLY PAPERS

4

DOWNLOADS

739

SSRN CITATIONS

0

CROSSREF CITATIONS

1

Scholarly Papers (4)

1.

Surprise... Surprise..., an Empirical Investigation on How Surprise is Connected to Customer Satisfaction

ERIM Report Series Reference No. ERS-2003-005-MKT
Number of pages: 60 Posted: 27 May 2003
Joëlle Vanhamme
EDHEC Business School - Department of Marketing
Downloads 484 (58,365)

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surprise, satisfaction, disconfirmation, delight, experiment

2.

“Surprise Gift” Purchases of Small Electric Appliances: A Pilot Study

ERIM Report Series Reference No. ERS-2005-081-MKT
Number of pages: 26 Posted: 21 Dec 2005
Joëlle Vanhamme and Cees de Bont
EDHEC Business School - Department of Marketing and Delft University of Technology
Downloads 149 (198,349)

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Decision-Making Process, Gift Purchase, Logistic Regression, Panel Data, Small Electrical Appliances, Surprise

3.

On the Importance of Social Integration for Minority Targeting Effectiveness

International Journal of Research in Marketing, Volume 29, Issue 4, 2012, Forthcoming
Number of pages: 40 Posted: 08 Aug 2012
EMLYON Business School, EDHEC Business School - Department of Marketing, UNHYCOS and Interface Tourisme
Downloads 105 (258,826)

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Advertising, Ethnic minority, Credibility, Similarity

4.

The Dark Side of Stakeholder Reactions to Corporate Social Responsibility: Tensions and Micro‐Level Undesirable Outcomes

International Journal of Management Reviews, Vol. 21, Issue 2, pp. 209-230, 2019
Number of pages: 22 Posted: 30 Apr 2019
Catholic University of Lille - IESEG School of Management, EDHEC Business School - Department of Marketing, Catholic University of Louvain (UCL), Eindhoven University of Technology (TUE) - Department of Accounting, Finance & Marketing Technical and Catholic University of Louvain (UCL) - School of Management
Downloads 1 (657,138)
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