Carsten H. Hahn

SAP AG - Walldorf

Neurottstrasse 16

69190 Walldorf

Germany

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Scholarly Papers (1)

1.

Capturing Customer Heterogeneity Using a Finite Mixture Pls Approach

Schmalenbach Business Review (sbr), Vol. 54, July 2002
Number of pages: 27 Posted: 22 Aug 2002
University of St. Gallen - MCM Institute, SAP AG - Walldorf, Stephen M. Ross School of Business at the University of Michigan and University of St. Gallen
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Citation 7

Abstract:

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