Rong Huang

City University of New York (CUNY) - Stan Ross Department of Accountancy

Associate Professor

One Bernard Baruch Way, Box B12-225

New York, NY 10010

United States

  • City University of New York (CUNY) - Stan Ross Department of Accountancy

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    • Tel: (646)312-3204
SCHOLARLY PAPERS

20

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CITATIONS
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97

Scholarly Papers (20)

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1.

Spillover Effect of Fraud Allegations and Investor Sentiment

Downloads 998 ( 13,242)
Citation 19

Spillover Effect of Fraud Allegations and Investor Sentiment

Number of pages: 49 Posted: 10 Sep 2012 Last Revised: 01 Jul 2017
Masako N. Darrough, Rong Huang and Sha Zhao
City University of New York - Baruch College - Stan Ross Department of Accountancy, City University of New York (CUNY) - Stan Ross Department of Accountancy and School of Business Administration, Oakland University
Downloads 998 (21,177)
Citation 10

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Spillover Effect, Investor Sentiment, Fraud, Reverse Mergers

2.

The Relation between CEO Compensation and Past Performance

The Accounting Review, Forthcoming
Number of pages: 47 Posted: 19 Jul 2012
Rajiv D. Banker, Masako N. Darrough, Rong Huang and Jose M. Plehn-Dujowich
Temple University - Department of Accounting, City University of New York - Baruch College - Stan Ross Department of Accountancy, City University of New York (CUNY) - Stan Ross Department of Accountancy and Powerlytics. Inc.
Downloads 977 (22,248)

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executive compensation, past performance, salary, bonus, adverse selection, moral hazard

3.

Warranty Reserve: Contingent Liability, Information Signal, or Earnings Management Tool?

Accounting Review, 2011
Number of pages: 49 Posted: 30 Jan 2008 Last Revised: 03 Sep 2010
Daniel A. Cohen, Masako N. Darrough, Rong Huang and Tzachi Zach
Texas A&M University College Station, City University of New York - Baruch College - Stan Ross Department of Accountancy, City University of New York (CUNY) - Stan Ross Department of Accountancy and Ohio State University (OSU) - Fisher College of Business
Downloads 896 (25,254)
Citation 5

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Warranty, Contigent Liaiblity, Signaling, Earnings Management

4.

Estimating Firm-Specific Long-Term Growth Rate and Cost of Capital

Number of pages: 59 Posted: 17 May 2005
Rong Huang, Ramachandra (Ram) Natarajan and Suresh Radhakrishnan
City University of New York (CUNY) - Stan Ross Department of Accountancy, University of Texas at Dallas - Department of Accounting & Information Management and JSOM, University of Texas at Dallas
Downloads 775 (30,880)
Citation 8

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Cost of capital, risk premium, implied growth rate, residual-income

5.

Why Do Managers Avoid EPS Dilution? Evidence from Debt-Equity Choice

Review of Accounting Studies, Forthcoming
Number of pages: 49 Posted: 01 Sep 2009 Last Revised: 16 Aug 2013
Rong Huang, Carol A. Marquardt and Bo Zhang
City University of New York (CUNY) - Stan Ross Department of Accountancy, City University of New York (CUNY) – Baruch College and School of Business, Renmin University of China
Downloads 714 (34,531)
Citation 2

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EPS, Dilution, Executive Compensation,Debt-Equity Financing, Agency Conflicts

6.

Using Sales Revenue as a Performance Measure

Number of pages: 44 Posted: 29 Jul 2015
Rong Huang, Carol A. Marquardt and Bo Zhang
City University of New York (CUNY) - Stan Ross Department of Accountancy, City University of New York (CUNY) – Baruch College and School of Business, Renmin University of China
Downloads 471 (59,361)
Citation 1

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Performance measures, executive compensation, sales revenue, pay-sensitivity

7.

Market Valuation of Intangible Asset: Evidence on SG&A Expenditure

The Accounting Review, Forthcoming (https://doi.org/10.2308/accr-52468), (Fox School of Business Research Paper No. 15-060)
Number of pages: 55 Posted: 04 Apr 2015 Last Revised: 13 Aug 2019
Rajiv D. Banker, Rong Huang, Ramachandra (Ram) Natarajan and Sha Zhao
Temple University - Department of Accounting, City University of New York (CUNY) - Stan Ross Department of Accountancy, University of Texas at Dallas - Department of Accounting & Information Management and Oakland University - Department of Accounting and Finance
Downloads 371 (90,681)

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SG&A expenditure; intangible asset; market valuation; analyst forecast

8.

Equity Incentives and Long-Term Value Created by SG&A Expenditure

Contemporary Accounting Research, Forthcoming
Number of pages: 56 Posted: 10 Aug 2010
Rajiv D. Banker, Rong Huang and Ramachandra (Ram) Natarajan
Temple University - Department of Accounting, City University of New York (CUNY) - Stan Ross Department of Accountancy and University of Texas at Dallas - Department of Accounting & Information Management
Downloads 361 (81,526)

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Input resource expenditure, value creation, SG&A, equity incentives

9.

Do Accounting Standards Matter for Firm Productivity? Evidence from Mandatory IFRS Adoption

Number of pages: 43 Posted: 26 Apr 2014
Rajiv D. Banker, Rong Huang and Yinghua Li
Temple University - Department of Accounting, City University of New York (CUNY) - Stan Ross Department of Accountancy and Arizona State University (ASU) - School of Accountancy
Downloads 302 (99,474)

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Productivity, Data Envelopment Analysis, IFRS

10.

Credit Default Swaps and Earnings Management

Number of pages: 36 Posted: 03 Mar 2017
Nan Hu, Rong Huang and Ruirui Fang
Stevens Institute of Technology - School of Business, City University of New York (CUNY) - Stan Ross Department of Accountancy and Xi'an Jiaotong University (XJTU) - School of Management, Students
Downloads 252 (120,566)

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Credit Default Swaps, Empty Creditor, Earnings Management

11.

Acquirer Internal Control Weaknesses in the Market for Corporate Control

Robert H. Smith School Research Paper No. RHS 2816101
Number of pages: 51 Posted: 01 Aug 2016 Last Revised: 05 Oct 2017
Masako N. Darrough, Rong Huang and Emanuel Zur
City University of New York - Baruch College - Stan Ross Department of Accountancy, City University of New York (CUNY) - Stan Ross Department of Accountancy and University of Maryland - Robert H. Smith School of Business
Downloads 191 (157,550)

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M&A, Internal Control Weakness, Sarbanes-Oxley Act, Premium, Announcement Returns

12.

Do Credit Ratings Incorporate Business Linkages Along the Supply Chain?

AAA 2017 Management Accounting Section (MAS) Meeting
Number of pages: 42 Posted: 15 Aug 2016
Rong Huang and Sunqian Ren
City University of New York (CUNY) - Stan Ross Department of Accountancy and City University of New York (CUNY), Baruch College, Zicklin School of Business, Stan Ross Department of Accountancy, Students
Downloads 114 (240,692)

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supply chain, bankruptcy risk, credit ratings

13.

Credit Default Swaps and Cost Management

Number of pages: 41 Posted: 06 Sep 2017 Last Revised: 21 Nov 2017
Jing Dai, Rong Huang and Yan Yan
CUNY Baruch College, City University of New York (CUNY) - Stan Ross Department of Accountancy and Fairleigh Dickinson University
Downloads 87 (288,416)

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credit default swaps, empty creditors, cost stickiness, cost management

14.

Monitoring Versus Crowding-Out Effect: The Role of Social Capital in Managerial Compensation

Number of pages: 56 Posted: 24 Oct 2017
Jing Dai, Mingcherng Deng and Rong Huang
CUNY Baruch College, City University of New York (CUNY) - Baruch College and City University of New York (CUNY) - Stan Ross Department of Accountancy
Downloads 78 (308,117)

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Crowding-Out Effect, Social Trust, Social Capital, Managerial Compensation

15.

Incentive Contracting and Value-Relevance of Earnings and Cash Flows

Downloads 75 (315,248)
Citation 25

Incentive Contracting and Value-Relevance of Earnings and Cash Flows

Number of pages: 55 Posted: 27 Apr 2009
Rajiv D. Banker, Rong Huang and Ramachandra (Ram) Natarajan
Temple University - Department of Accounting, City University of New York (CUNY) - Stan Ross Department of Accountancy and University of Texas at Dallas - Department of Accounting & Information Management
Downloads 75 (318,537)
Citation 25

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Incentive Contracting and Value-Relevance of Earnings and Cash Flows

Journal of Accounting Research, 2009
Posted: 25 Jan 2009
Rajiv D. Banker, Rong Huang and Ramachandra (Ram) Natarajan
Temple University - Department of Accounting, City University of New York (CUNY) - Stan Ross Department of Accountancy and University of Texas at Dallas - Department of Accounting & Information Management

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Incentive contracting, value-relevance, earnings, cash flows, executive compensation

16.

Do Corporate Insiders Use External Signals in Performance Evaluation? Evidence on SEC Comment Letters

Baruch College Zicklin School of Business Research Paper No. 2019-01-02
Number of pages: 41 Posted: 18 Dec 2018 Last Revised: 17 Jan 2019
Si Chen, Rong Huang, Bo Zhang and Ran Zhang
Central University of Finance and Economics (CUFE), City University of New York (CUNY) - Stan Ross Department of Accountancy, School of Business, Renmin University of China and Guanghua School of Management
Downloads 71 (325,039)

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SEC comment letters, executive compensation, CEO duality, institutional ownership

17.

Monitoring Versus Crowding-Out Effect: The Role of Social Capital in Managerial Compensation

Number of pages: 56 Posted: 24 Oct 2017
Jing Dai, Mingcherng Deng and Rong Huang
CUNY Baruch College, City University of New York (CUNY) - Baruch College and City University of New York (CUNY) - Stan Ross Department of Accountancy
Downloads 68 (332,836)

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Crowding-out effect, social trust, social capital, managerial compensation

18.

Does Sg&A Expenditure Create a Long-Term Asset?*

AAA 2007 Management Accounting Section (MAS) Meeting
Number of pages: 41 Posted: 03 Oct 2005 Last Revised: 13 Jan 2017
Rajiv D. Banker, Rong Huang and Ramachandra (Ram) Natarajan
Temple University - Department of Accounting, City University of New York (CUNY) - Stan Ross Department of Accountancy and University of Texas at Dallas - Department of Accounting & Information Management
Downloads 68 (332,836)

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SG&A expenditure, advertising expenditure, R&D expenditure, intangible assets, valuation, executive compensation

19.

Managerial Ability and Cost Rigidity

Baruch College Zicklin School of Business Research Paper No. 2019-05-01
Number of pages: 48 Posted: 17 May 2019 Last Revised: 24 May 2019
Rong Huang and Yan Yan
City University of New York (CUNY) - Stan Ross Department of Accountancy and Fairleigh Dickinson University
Downloads 48 (393,194)

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Managerial ability, cost structure, cost rigidity

20.

Spillover Effects of Fraud Allegations and Investor Sentiment

Contemporary Accounting Research, Forthcoming
Posted: 24 Jun 2019
Masako N. Darrough, Rong Huang and Sha Zhao
City University of New York - Baruch College - Stan Ross Department of Accountancy, City University of New York (CUNY) - Stan Ross Department of Accountancy and Oakland University - Department of Accounting and Finance

Abstract:

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Spillover Effect, Investor Sentiment, Fraud, Reverse Mergers