Laura A. Heymann

William & Mary Law School

Chancellor Professor of Law

613 South Henry Street

P.O. Box 8795

Williamsburg, VA 23187-8795

United States

  • William & Mary Law School

SCHOLARLY PAPERS

21

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Scholarly Papers (21)

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1.

Everything Is Transformative: Fair Use and Reader Response

Columbia Journal of Law & the Arts, Vol. 31, 2008, William & Mary Law School Working Paper No. 08-06
Number of pages: 23 Posted: 25 Jun 2008 Last Revised: 27 May 2012
Laura A. Heymann
William & Mary Law School
Downloads 572 (47,164)

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copyright, fair use, transformative reader-response

2.

The Birth of the Authornym: Authorship, Pseudonymity, and Trademark Law

GWU Law School Public Law Research Paper No. 101
Number of pages: 74 Posted: 25 Aug 2004
Laura A. Heymann
William & Mary Law School
Downloads 427 (67,845)
Citation 1

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copyright, trademark, pseudonymity, authorship, Dastar, attribution, passing off

3.

Naming, Identity, and Trademark Law

Indiana Law Journal, Vol. 86, No. 2, 2011, William & Mary Law School Research Paper No. 09-74
Number of pages: 67 Posted: 17 Feb 2011
Laura A. Heymann
William & Mary Law School
Downloads 325 (93,103)

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naming, trademark, onomastics, identity, dilution, name changes

4.

The Grammar of Trademarks

William & Mary Law School Research Paper No. 09-67, Lewis & Clark Law Review, Vol. 14, No. 4, 2010
Number of pages: 39 Posted: 22 Jan 2011
Laura A. Heymann
William & Mary Law School
Downloads 271 (113,344)

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trademark, linguistics, language, generic, reasonable person, grammar, prescriptivism, Xerox, Google

5.

The Reasonable Person in Trademark Law

St. Louis University Law Journal, Forthcoming, William & Mary Law School Research Paper No. 08-05
Number of pages: 15 Posted: 25 Jun 2008 Last Revised: 03 Dec 2008
Laura A. Heymann
William & Mary Law School
Downloads 254 (121,311)

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trademark, reasonable person, teaching intellectual property

6.

The Trademark/Copyright Divide

Southern Methodist University Law Review, Vol. 60, 2007
Number of pages: 49 Posted: 11 Jan 2007 Last Revised: 16 Sep 2008
Laura A. Heymann
William & Mary Law School
Downloads 250 (123,269)

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trademark, copyright, fair use, Dastar, public domain

7.

Overlapping Intellectual Property Doctrines: Election of Rights versus Selection of Remedies

Stanford Technology Law Review, Vol. 17, 2013, William & Mary Law School Research Paper No. 09-270
Number of pages: 38 Posted: 19 Feb 2014
Laura A. Heymann
William & Mary Law School
Downloads 247 (124,792)
Citation 1

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Copyright, Trademark, Intellectual Property, Overlap, Misuse, Omega, Dastar, Kellogg, Falwell

8.

The Law of Reputation and the Interest of the Audience

Boston College Law Review, Vol. 52, No. 1341, 2011, William & Mary Law School Research Paper No. 09-160
Number of pages: 101 Posted: 24 Sep 2011 Last Revised: 06 Oct 2011
Laura A. Heymann
William & Mary Law School
Downloads 233 (132,386)

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copyright, trademark, reputation, reputation economy, goodwill, defamation, privacy

9.

The Public's Domain in Trademark Law: A First Amendment Theory of the Consumer

Georgia Law Review, Vol. 43, No. 3, 2009, William & Mary Law School Research Paper No. 09-12
Number of pages: 66 Posted: 12 Jul 2009
Laura A. Heymann
William & Mary Law School
Downloads 202 (151,708)

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10.

Reading the Product: Warnings, Disclaimers, and Literary Theory

Yale Journal of Law & the Humanities, Vol. 22, pp. 393-415, 2010, William & Mary Law School Research Paper No. 09-50
Number of pages: 24 Posted: 03 Jun 2010
Laura A. Heymann
William & Mary Law School
Downloads 199 (153,859)

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disclaimers, warnings, products liability, trademark, literary theory, reader-response, marketing, advertising

11.

How to Write a Life: Some Thoughts on Fixation and the Copyright/Privacy Divide

William & Mary Law Review, Vol. 51, 2009, William & Mary Law School Research Paper No. 9-22
Number of pages: 49 Posted: 20 Nov 2009
Laura A. Heymann
William & Mary Law School
Downloads 168 (179,186)

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authorship, copyright, fixation, right of publicity

12.

Inducement as Contributory Copyright Infringement: Metro-Goldwyn-Mayer Studios Inc. V. Grokster, Ltd.

International Review of Intellectual Property and Competition Law, Vol. 37, No. 1, pp. 31-46, 2006
Number of pages: 17 Posted: 11 Jan 2007
Laura A. Heymann
William & Mary Law School
Downloads 157 (189,769)

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copyright, infringement, grokster, sony

13.

The Scope of Trademark Law in the Age of the Brand Persona

Virginia Law Review In Brief, Forthcoming, William & Mary Law School Research Paper No. 09-212
Number of pages: 11 Posted: 03 May 2012 Last Revised: 10 Aug 2017
Laura A. Heymann
William & Mary Law School
Downloads 153 (194,006)

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trademark, reputation, brands, dilution, infringement, persona

14.

Dialogues of Authenticity

58 Stud. L. Pol. & Soc'y 25 (2015), William & Mary Law School Research Paper No. 09-247
Number of pages: 34 Posted: 30 Jul 2013 Last Revised: 14 Jul 2015
Laura A. Heymann
William & Mary Law School
Downloads 145 (202,722)

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authenticity, copyright, trademark, Warhol, Chihuly, naming, authorship

15.

A Tale of (at Least) Two Authors: Focusing Copyright Law on Process Over Product

Journal of Corporation Law, Forthcoming, William & Mary Law School Research Paper No. 09-16
Number of pages: 25 Posted: 31 Jul 2009 Last Revised: 05 Aug 2009
Laura A. Heymann
William & Mary Law School
Downloads 128 (223,912)

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copyright, authorship, creativity, originality

16.

A Name I Call Myself: Creativity and Naming

UC Irvine Law Review, Vol. 2, p. 585, 2012, William & Mary Law School Research Paper No. 09-223
Number of pages: 43 Posted: 20 Jul 2012 Last Revised: 17 Aug 2012
Laura A. Heymann
William & Mary Law School
Downloads 119 (236,568)

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naming, copyright, trademark, onomastics, virtual worlds, Second Life, Google, names

17.

Metabranding and Intermediation: A Response to Prof. Fleischer

Harvard Negotiation Law Review, Vol. 12, p. 201, 2007
Number of pages: 23 Posted: 12 Jun 2006 Last Revised: 16 Sep 2008
Laura A. Heymann
William & Mary Law School
Downloads 107 (255,194)

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MasterCard, branding, trademark, dilution

18.

Reading Together and Apart: Juries, Courts, and Substantial Similarity in Copyright Law

Iowa Law Review Online, Vol. 102, 2017, William & Mary Law School Research Paper No. 09-356
Number of pages: 12 Posted: 26 Apr 2017
Laura A. Heymann
William & Mary Law School
Downloads 55 (375,312)

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Copyright, Infringement, Reader-Response, Literary Theory, Louise Rosenblatt

19.

The Cosmetic/Drug Dilemma: FDA Regulation of Alpha-Hydroxy Acids

52 Food and Drug Law Journal 657 (1997), William & Mary Law School Research Paper No. 09-248
Number of pages: 20 Posted: 30 Jul 2013
Laura A. Heymann
William & Mary Law School
Downloads 50 (391,728)

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FDA, cosmetics, cosmeceuticals, alpha-hydroxy, AHA

20.

Reasonable Appropriation and Reader Response

9 U.C. Irvine L. Rev. 343 (2019), William & Mary Law School Research Paper No. 09-393
Number of pages: 25 Posted: 10 Jun 2019
Laura A. Heymann
William & Mary Law School
Downloads 32 (461,953)

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Transformativeness, Fair Use, Cariou, Interpretive Communities, Stanley Fish, Discursive, Reader-Response, Copyright

21.

Book Review of In the Opinion of the Court

California Law Review, Vol. 85, 761, 1997, William & Mary Law School Research Paper No. 09-249
Number of pages: 8 Posted: 30 Jul 2013
Laura A. Heymann
William & Mary Law School
Downloads 17 (544,231)

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judicial opinions, authorship, ghostwriting