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Riadh Abadli
affiliation not provided to SSRN
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SCHOLARLY PAPERS
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Scholarly Papers (1)
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1.
Celebrity Endorsement and Its Effect: Arabic World Perspectives
Int. J. Adv. Res. 6(2), 182-188, 2018
Number of pages: 10
Posted: 26 Apr 2019
Chokri Kooli
,
Ahmed Al Habsi
and Riadh Abadli
University of Ottawa - Telfer School of Management,
affiliation not provided to SSRN
and
affiliation not provided to SSRN
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Abstract:
Celebrity Endorsement; Perception; Customer Buying Behaviour; Arab Countries
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