Joe N. Ploog

University College London - UCL School of Management

One Canada Square

London, E14 5AA

United Kingdom

SCHOLARLY PAPERS

2

DOWNLOADS

535

SSRN CITATIONS

1

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

On Top of The Game? The Double-Edged Sword of Incorporating Social Features into Freemium Products

Strategic Management Journal, 43(6): 1182-1207
Number of pages: 40 Posted: 07 May 2019 Last Revised: 06 May 2022
Joost Rietveld and Joe N. Ploog
UCL School of Management and University College London - UCL School of Management
Downloads 338 (124,336)

Abstract:

Loading...

social features; freemium; network effects; platform markets; product strategy; business models

2.

Coevolution of Platform Dominance and Governance Strategies: Effects on Complementor Performance Outcomes

Academy of Management Discoveries, 6(3), 488-513
Number of pages: 46 Posted: 08 Jun 2020 Last Revised: 02 Nov 2020
Joost Rietveld, Joe N. Ploog and David Nieborg
UCL School of Management, University College London - UCL School of Management and University of Toronto Scarborough
Downloads 197 (211,881)

Abstract:

Loading...

Platform Strategy, Platform Governance, Network Orchestration, Complementors, Technological Dominance, Digital Transformation