Yingda Lu

University of Illinois at Chicago

1200 W Harrison St

Chicago, IL 60607

United States

SCHOLARLY PAPERS

4

DOWNLOADS

738

SSRN CITATIONS

0

CROSSREF CITATIONS

1

Scholarly Papers (4)

1.

Everyone Can Be a Star: Understanding the Role of Live Video Streaming in Online Retail

Number of pages: 46 Posted: 19 Jul 2019 Last Revised: 27 Oct 2020
Chen Cheng, Yuheng Hu, Yingda Lu and Yili Hong
University of Illinois at Chicago, University of Illinois at Chicago, College of Business Administration, University of Illinois at Chicago and University of Houston - C.T. Bauer College of Business
Downloads 457 (79,176)

Abstract:

Loading...

live video streaming, online retail, business value of IT, difference-in-differences, look-ahead matching, deep learning, video classification, multimodal learning

2.

Direct and Indirect Spillovers from Content Providers’ Switching: Evidence from Online Live Streaming

Number of pages: 40 Posted: 08 Mar 2020 Last Revised: 18 Jan 2021
Keran Zhao, Yingda Lu, Yuheng Hu and Yili Hong
University of Illinois at Chicago - College of Business Administration, University of Illinois at Chicago, University of Illinois at Chicago, College of Business Administration and University of Houston - C.T. Bauer College of Business
Downloads 204 (185,727)
Citation 1

Abstract:

Loading...

Live streaming, content switching, viewer behavior, direct spillover effect, indirect spillover effect, network effects

3.

Examining Opinion Polarization on Social Media Platform Using a Natural Experiment

Number of pages: 52 Posted: 17 May 2019
Yingda Lu, Junjie Wu, Yong Tan and Jian Chen
University of Illinois at Chicago, Beihang University (BUAA), University of Washington - Michael G. Foster School of Business and Tsinghua University - School of Economics and Management
Downloads 73 (394,794)

Abstract:

Loading...

opinion polarization, social media, Bayesian learning

4.

Headquarter and Subsidiaries: Analyzing a Social Media Platform Within MNCs

Number of pages: 38 Posted: 16 Aug 2019
University of Illinois at Chicago, Cheung Kong Graduate School of Business (New York), Carnegie Mellon University - David A. Tepper School of Business and Robert Bosch GmbH
Downloads 4 (758,874)

Abstract:

Loading...