Eugene Jones

Ohio State University

Blankenship Hall-2010

901 Woody Hayes Drive

Columbus, OH OH 43210

United States

SCHOLARLY PAPERS

1

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334

CITATIONS

0

Scholarly Papers (1)

1.

Assessing Price Elasticity for Private Labels and National Brands: Differences by Income and Store Location

Fisher College of Business Working Paper No. 2006-01-004
Number of pages: 30 Posted: 17 May 2006
Ohio State University, Ohio State University, Ohio State University and Texas Christian University - M.J. Neeley School of Business
Downloads 301 (71,344)

Abstract:

pricing, private labels, marketing