Shengjun Mao

University of Hong Kong - Faculty of Business and Economics

KKL 813

The University of Hong Kong, Pokfulam

Hong Kong, Hong Kong

Hong Kong

  • University of Hong Kong - Faculty of Business and Economics

SCHOLARLY PAPERS

3

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270

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Scholarly Papers (3)

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1.

The Fairy’s Magic for Pinocchio’s Nose: The Return Policy for Review Manipulation

Number of pages: 40 Posted: 10 Aug 2021 Last Revised: 29 Aug 2022
Xiangjing (Olivia) Chen, Yi-Jen (Ian) Ho and Shengjun Mao
Arizona State University - W.P. Carey School of Business, Pennsylvania State University - Smeal College of Business and University of Hong Kong - Faculty of Business and Economics
Downloads 131 (332,624)

Abstract:

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review manipulation, return policy, competition, game-theoretic model

2.

Catch Me If You Can! The Economic Analysis of Geofencing

Number of pages: 33 Posted: 22 Jul 2022
Yi-Jen (Ian) Ho, Xiangjing (Olivia) Chen and Shengjun Mao
Pennsylvania State University - Smeal College of Business, Arizona State University - W.P. Carey School of Business and University of Hong Kong - Faculty of Business and Economics
Downloads 93 (425,536)

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geofencing, location-based targeting, advertising, game-theoretic model

3.

Personalized Ranking at a Mobile App Distribution Platform

Information Systems Research (forthcoming)
Number of pages: 44 Posted: 18 Jun 2019 Last Revised: 10 Jul 2022
Shengjun Mao, Sanjeev Dewan and Yi-Jen (Ian) Ho
University of Hong Kong - Faculty of Business and Economics, University of California, Irvine - Paul Merage School of Business and Pennsylvania State University - Smeal College of Business
Downloads 46 (606,811)

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mobile, ranking, app, platform revenue, hierarchical Bayes