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Mahfuzur Rahman

Comilla University

Assistant Professor

Department of Marketing

Cumilla-3506, 3506

Bangladesh

http://https://cou.ac.bd/208/department-member-details

SCHOLARLY PAPERS

6

DOWNLOADS
Rank 28,087

SSRN RANKINGS

Top 28,087

in Total Papers Downloads

5,574

TOTAL CITATIONS
Rank 106,232

SSRN RANKINGS

Top 106,232

in Total Papers Citations

10

Scholarly Papers (6)

1.

Consumers’ Purchasing Decision Toward Fast Moving Consumer Goods (FMCGs): An Empirical Study

The Comilla University Journal of Business Studies, Volume 4 Number 1, 2017
Number of pages: 16 Posted: 31 Jan 2020 Last Revised: 18 Jan 2021
Mohammad Amzad Hossain Sarker and Mahfuzur Rahman
Comilla University - Department of Marketing and Comilla University
Downloads 2,661 (12,879)

Abstract:

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Perception, Preference, FMCG

2.

Consumers' Restaurant Selection Through Social Media Review

The Comilla University Journal of Business Studies, Vol. 8 No. 1, 2023
Number of pages: 24
Mahfuzur Rahman, Mashiat Zahin and Sharmin Akter
Comilla University, Comilla University - Department of Marketing and Comilla University, Department of Marketing
Downloads 1,049

Abstract:

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Social Media, eWOM, Restaurant, Bangladesh, Food Review.

3.

Effective Factors of Service Marketing Mix on Tourist Satisfaction: A Case Study

Asian Social Science; Vol. 15, No. 7; 2019
Number of pages: 15 Posted: 05 Jul 2019
Comilla University, Bangladesh Army International University of Science and Technology (BAIUST), Bangladesh Army International University of Science and Technology (BAIUST) - Department of Business Administration, affiliation not provided to SSRN and affiliation not provided to SSRN
Downloads 969 (59,799)

Abstract:

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tourism, marketing mix, Ahsan Manzil, Bangladesh

4.

Leadership Styles Navigate Employee Job Performance

The Comilla University Journal of Business Studies Volume 5 Number 1, 2018
Number of pages: 23 Posted: 07 Jan 2020 Last Revised: 04 Oct 2023
Mohammad Shariful Islam, Mahfuzur Rahman and Kazi Siddiqui
Bangladesh Army International University of Science and Technology (BAIUST), Comilla University and affiliation not provided to SSRN
Downloads 629 (107,057)
Citation 6

Abstract:

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Leadership styles, HRM, Employee job Performance, Telecommunication, Bangladesh

5.

Exploring the Role of Union Digital Center to Managing Information Services in Rural Development of Bangladesh

Bangladesh Journal of Public Administration, 2020
Number of pages: 29 Posted: 10 Mar 2021
Mahfuzur Rahman, Mohammad Shariful Islam and Mohammad Ali
Comilla University, Bangladesh Army International University of Science and Technology (BAIUST) and Bangladesh University of Professionals
Downloads 266 (288,370)
Citation 4

Abstract:

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Rural Development, Information Services, Digital Bangladesh, Union Digital Center (UDC), Access to Information (a2i) Project

6.

Measuring the Impact of Service Quality in Bangladesh's Healthcare Industry Using the SERVQUAL Model 

Mahfuzur & Tanni/Comilla University Journal of Business Studies | 09 (2022) 21-58
Posted: 26 Jul 2024
Mahfuzur Rahman and Asma Nur Tanni
Comilla University and Comilla University

Abstract:

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