Maastricht University - School of Business and Economics
Display advertising, conversion, engagement, ad copy, ad placement, purchase funnel, social media, influencer marketing
Nutrition claims, health, absence claims, presence claims, credibility.
customer reactivation, control chart, customer-base analysis, field test, non contractual setting
All content on this site: Copyright © 2023 Elsevier Inc., its licensors, and contributors. All rights are reserved, including those for text and data mining, AI training, and similar technologies. For all open access content, the Creative Commons licensing terms apply.
To learn more, visit
This page was processed by aws-apollo-l100 in 0.235 seconds