HEC Paris - Marketing
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Information Goods, Content Pricing, Sampling, Advertising, Dorfman-Steiner Condition
Merger Waves, Markov Regime Switching Regression Model, Gibbs Sampling
Conscientious consumption, cost transparency, operational transparency, pricing, reference-dependent preferences.
conscientious consumption, cost transparency, operational transparency, pricing, reference-dependent preferences
Marketing university education, tuition crisis, push and pull funding, probabilistic service, performance-based funding
Pricing, Fine, Price Discrimination, Deterrence
pricing, fine, price discrimination, deterrence
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Deterrence, Fine, Price Discrimination, Pricing
quality, brand image, advertising, conformity, exclusivity
Service Quality, Service Reliability, Service Failure, Damage Control
infrastructure quality, deregulation, investment incentives, access charges, regulation.
Cost-reducing Investment, Asymmetric Oligopoly, Increasing
advertising, social attitude, consumption externality, quality
Voucher, Service Shutdown, Service Cancellation, Compensation Policy
Environmental Policy, Direct Democracy, Referendum, Public Choice
Carbon footprint, carbon offsetting, climate impact, net-zero emissions, pricing
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